Here's our roundup of the people, product and partner news from the global travel industry this week.
FLYR, Ennismore
FLYR announced that Ennismore has been using FLYR Hospitality with intent to improve its commercial operations across 100 properties for the last six months. The platform provides artificial intelligence (AI)-powered forecasting, real-time analytics and a standardized tech stack to improve revenue management, sales and marketing. Ennismore has gained better visibility, improved forecasting and tailored dashboards, the companies said. FLYR’s integration with partners like STR and Lighthouse also offers a comprehensive view of market trends.
“Making decisions based on the latest data is critical to our business,” said Dan Gordon, executive vice president of revenue management and business intelligence at Ennismore. “With FLYR Hospitality, we’ve unlocked the ability to democratize data with precise accuracy across our portfolio, improving forecasting and creating tailored dashboards that serve both our brand-specific and enterprise-wide needs.”
ZentrumHub, FlyAkeed
Travel technology provider ZentrumHub, a PhocusWire Hot 25 Travel Startup for 2025, has partnered with FlyAkeed, a Saudi Arabia-based online travel agency, to integrate its hotel application programming interface into FlyAkeed’s platform. The collaboration means to streamline hotel bookings and improve the customer experience for business travelers across Saudi Arabia and the Middle East. FlyAkeed’s platform should support more efficient corporate travel management as ZentrumHub expands its reach in the region through this integration.
“This partnership supports our expansion strategy and brings our cutting-edge solutions to a broader audience,” said Bhushan Tamhankar, co-founder and chief operating officer at ZentrumHub.
Santa Monica Travel & Tourism, GuideGeek
Santa Monica Travel & Tourism has launched Santa Monica Guide, an AI-powered travel assistant built with GuideGeek technology from Matador Network. The tool offers personalized, real-time trip planning by integrating data from local experts and more than 1,000 travel information sources. Available via chat on the destination’s website, the AI helps visitors create itineraries or find recommendations based on their interests and group details.
Traxo, Traverse Technologies
Traxo and Traverse Technologies have partnered to better corporate travel programs through seamless, real-time data sharing.
The integration brings Traxo’s off-channel booking visibility to Traverse’s airline and corporate clients in an effort to improve safety, compliance and spend management across direct and traditional booking channels, the companies said. Buyers can benefit from actionable insights, risk management and sustainability data, while suppliers can gain corporate-grade functionality and real-time interoperability with travel partners.
Mews launches Multicurrency
Mews has launched Multicurrency, a new feature in its automated payments platform that allows hotels to accept payments in guests' preferred currencies.
Now available in Europe, the tool integrates directly into existing booking flows and payment terminals with no complex setup. Hotels may benefit by retaining a share of currency conversion fees, while guests can see transparent pricing in familiar currencies. Following a beta program with over 100 hotels and a 43% adoption rate, Mews plans a global rollout later this year.
Nezasa, Tour Partner Group
Nezasa has signed a three-year agreement with Tour Partner Group, a United Kingdom-based destination management company operating across the U.K., Ireland, the Nordics and the Baltics.
Tour Partner Group will use Nezasa’s TripBuilder platform to streamline internal workflows, cut offer turnaround times by 25% and enhance productivity. A B2B portal for third-party agents is also planned. The partnership follows Tour Partner Group’s recent acquisition of JacTravel and supports its growth strategy. The collaboration is meant to drive innovation and strengthen the company’s market position.
Odysseus Solutions, Windstar Cruises
Odysseus Solutions has added Windstar Cruises to its portfolio, marking its entry into the boutique sailing and motor yacht segment. The partnership will give travel partners access to Windstar’s small-ship cruises, known for intimate experiences and personalized service. Windstar, part of the Xanterra Travel Collection, operates vessels carrying 150 to 350 guests to destinations including Europe, Asia and the South Pacific. The collaboration supports trade partners with enhanced content and booking tools.
Travog launches AI flight search
Travog has launched an AI-powered flight search in its mobile app, allowing corporate travelers to book flights using natural language commands. The feature pulls results from multiple suppliers, filters by travel policy compliance and offers personalized recommendations based on past behavior and preferences. Flights marked “In Policy” help users stay compliant, while favorites are flagged with a heart icon. Bookings are auto-synced to expense reports, streamlining data entry and reducing errors. Travog said the update is designed to make business travel more intuitive for companies, travel management companies and travelers alike.
Sabre’s partnerships
Sabre Hospitality renewed its strategic partnership with Preferred Hotels & Resorts, expanding services to include SynXis Retailing and Sabre’s Gift Cards & Voucher technology to help drive revenue and boost adoption of its I Prefer Hotel Rewards program.
Meanwhile, travel and expense platform Mesh integrated Sabre’s new distribution capability content, enhancing its artificial intelligence (AI)-powered platform with more booking options, flexibility and customization for enterprise and mid-market clients. Both partnerships aim to streamline operations and elevate the travel experience across leisure and business sectors.
Zenmer’s GenAI travel assistant
Zenmer has unveiled Zenia V2, an advanced generative AI travel assistant with agentic AI capabilities.
Built on next-gen large language model technology, Zenia V2 enables natural language trip planning, one-click bookings and personalized support based on traveler profiles and policies. It offers off-platform fulfillment via email, post-booking assistance and actionable intent for complex requests.
Zenmer CEO Nikunj Agrawal described it as a first-of-its-kind AI within an online booking tool, aimed at enhancing efficiency and saving time for business travelers and travel consultants.
World Travel names new president, CEO
World Travel has announced key leadership changes as Matt King steps into the role of president and Alex Eaton transitions to CEO.
King, a 17-year company veteran, will oversee operations and innovation across the business and leisure travel divisions. Eaton will focus on strategic growth, particularly the expansion of the vacation department. The move comes as World Travel continues to scale in the mid-market corporate and leisure sectors.
PayPal, TerraPay
PayPal has partnered with TerraPay to enable real-time fund transfers across the Middle East and Africa, aiming to boost cross-border commerce and financial inclusion. The collaboration allows users to securely link mobile wallets and bank accounts to PayPal, streamlining international transactions.
As the digital payments market in the Middle East and North Africa is projected to grow to $422.56 billion by 2030, the companies said the partnership enhances connectivity for millions of users and supports broader economic participation. With TerraPay’s interoperability and PayPal’s global reach, the alliance addresses infrastructure gaps and fosters a more inclusive digital economy in the region.
Virgin Atlantic, Cambridge Spark
Virgin Atlantic has launched the AI Champion apprenticeship program, partnering with Cambridge Spark to train non-technical staff in AI adoption. It is the first airline to introduce the program, Cambridge Spark said.
The program equips employees across departments—from flight operations to finance—with skills to leverage tools like Microsoft Copilot and drive innovation and efficiency. The initiative builds on the airline’s early use of Copilot and expands its broader digital transformation and apprenticeship strategy.
By embedding AI knowledge across teams, Virgin Atlantic aims to boost productivity and empower employees with future-ready skills.
Expedia Group, Ryanair
Expedia Group has added Ryanair flights to its platform in the United States and Europe, enabling travelers to book Ryanair’s 230+ destinations directly or as part of holiday packages.
Announced April 14, the integration follows a 2024 partnership and gives Expedia Group customers full access to myRyanair accounts and real-time updates without additional verification steps. Ryanair chief marketing officer Dara Brady and Expedia Group chief commercial officer Greg Schulze emphasized the value-driven benefits and broader travel choices now available to customers across both regions.
* Editor’s note: This roundup was created with the help of ChatGPT.