Tours & Activities

PhocusWire's in-depth coverage of the tours, activities and activities sector, featuring news, analysis, interviews, research and more on operators, intermediaries and their strategies.

Viator tests new commission rate, raising skepticism with operators
News / Online
Viator tests new commission rate, raising skepticism with operators
By Jill Menze | October 22, 2021
Called Accelerate, Viator’s new program allows tour operators to pay to boost their visibility. Some are questioning the strategy. Read More
ALERTS: New deals, products, partnerships and hires in digital travel
News / Technology
ALERTS: New deals, products, partnerships and hires in digital travel
By PhocusWire | October 22, 2021
The backbone of the travel, tourism and hospitality industry is powered by technology and digital services. Here we capture new deals and partnerships, product launches and important hires, all in... Read More
LIVE BLOG: Coronavirus and the travel industry - impact and recovery
News / Online
LIVE BLOG: Coronavirus and the travel industry - impact and recovery
By PhocusWire | October 22, 2021
PhocusWire's live blog is charting the impact of COVID-19 on the travel industry and the sector's efforts to recover. Read More
Hopper buys PlacePass, moves into tours and activities
News / Online
Hopper buys PlacePass, moves into tours and activities
By Kevin May | October 19, 2021
PlacePass has a consumer-facing booking service but the company is perhaps best known as the engine behind Marriott's Bonvoy Tours and Activities platform. Read More
The Phocuswright Conference 2021 - five questions for Peter Kern
News / Online
The Phocuswright Conference 2021 - five questions for Peter Kern
By PhocusWire | October 19, 2021
Kern oversees a portfolio of brands such as Expedia, Vrbo, Hotels.com and Trivago, as well as a number of B2B services including Expedia Group Media Solutions and Expedia Group Partner Solutions. Read More
rezdy-funding
News / Startups
Rezdy lands $5.6M investment, plans North America expansion
By Linda Fox | October 19, 2021
Rezdy is planning product and engineering development with its latest funding, over three years on from its previous round. Read More
The Phocuswright Conference 2021 - a renaissance is here
News / Online
The Phocuswright Conference 2021 - a renaissance is here
By PhocusWire | October 18, 2021
Business leaders now have some choices to make - decisions and shifts in strategy that will help shape travel for the years ahead in both positive and fundamental ways. Read More
Majority of travelers prefer flexible booking
News / Online
Majority of travelers prefer flexible booking
By Phocuswright Research | October 13, 2021
Several behaviors, preferences and expectations shifted in the age of COVID, as travelers had to acclimate to travel in the most unusual state of the world. Read More
Sounding Off: Everything Airbnb does becomes mainstream
Interview / Online
Sounding Off: Everything Airbnb does becomes mainstream
By PhocusWire | October 8, 2021
In bringing alternative experiences into the mainstream, Airbnb has seamlessly made them accessible to all - a concept that the fragmented tours and activities industry has grappled with for years. Read More
WATCH: Digital travel revenues look upward as recovery begins
News / Online
WATCH: Digital travel revenues look upward as recovery begins
By PhocusWire | October 8, 2021
It's not a full-blown recovery across the industry just yet - but the uptick in revenues in the second quarter for publicly listed digital travel providers was substantial. Read More
Airbnb’s limited foray into experiences helps everyone else
Opinion / Distribution
Airbnb’s limited foray into experiences helps everyone else
By Yiannis Maglaras - Ticknovate | October 6, 2021
Airbnb may have given the industry the jolt it needed to compete in today’s market, with new platforms and sales channels, but field is wide open for other travel businesses to take advantage Read More
Holiday travel is happening: Here's what marketers need to know
From Our Partners / Distribution
Holiday travel is happening: Here's what marketers need to know
By Google | October 6, 2021
While consumers remain cautious, the industry is in a better place than it was a year ago, and travel marketers have much to look forward to as vaccination rates climb and travelers emerge from... Read More
Sounding Off: Some are moving beyond lip service with autonomous services
Interview / Technology
Sounding Off: Some are moving beyond lip service with autonomous services
By PhocusWire | October 1, 2021
Robotaxis are one thing, but how the world of autonomous vehicles can be used to enhance experiences in other areas of the industry is perhaps where the excitement of opportunity truly comes. Read More
The Phocuswright Conference 2021 - a program for a new era
News / Online
The Phocuswright Conference 2021 - a program for a new era
By PhocusWire | October 1, 2021
Now is travel’s renaissance as it wakens to greater energy and bright possibilities – a time to engage with colleagues, customers and partners with fresh perspective. Read More
VIDEO: Using travel payments to gain loyalty and increase conversions
News / Technology
VIDEO: Using travel payments to gain loyalty and increase conversions
By PhocusWire | October 1, 2021
Refunds and chargebacks have exploded during the pandemic, causing cash flow challenges for online travel intermediaries. Read More