Tours & Activities

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PhocusWire's in-depth coverage of the tours, activities and activities sector is produced in partnership with Arival, the essential resource for the in-destination experiences industry.

Bilt launches AI platform to connect local businesses, expand loyalty
News / Technology
Bilt launches AI platform to connect local businesses, expand loyalty
By Cathy Walsh | November 10, 2026
Bilt's local commerce platform and expanded membership offering could allow hotel loyalty programs to reward members through experiences at neighborhood businesses. Read More
Brand loyalty retains influence as personal AI agents take on travel booking
News / Technology
Brand loyalty retains influence as personal AI agents take on travel booking
By Cathy Walsh | November 10, 2026
Research from Propellic analyzes travel booking requests in Muse and Instinct to uncover what influences outcomes and why travelers may be reluctant to hand over control. Read More
Hot 25 Travel Startups for 2027: Aloja
Interview / Startups
Hot 25 Travel Startups for 2027: Aloja
By PhocusWire | November 9, 2026
Aloja is an AI-powered dynamic pricing platform for tour, activity and attraction operators. Read More
Hot 25 Travel Startups for 2027: Equera
Interview / Startups
Hot 25 Travel Startups for 2027: Equera
By PhocusWire | November 9, 2026
Equera connects community-based tourism operators with international distribution channels. Read More
Hot 25 Travel Startups for 2027: Odessia
Interview / Startups
Hot 25 Travel Startups for 2027: Odessia
By PhocusWire | November 9, 2026
Odessia is a travel and experience AI agent that plans and books trips through chat. Read More
Hot 25 Travel Startups for 2027: Passtination
Interview / Startups
Hot 25 Travel Startups for 2027: Passtination
By PhocusWire | November 9, 2026
Passtination is a destination-based loyalty platform for airlines. Read More
Hot 25 Travel Startups for 2027: Pintours
Interview / Startups
Hot 25 Travel Startups for 2027: Pintours
By PhocusWire | November 9, 2026
Pintours is an AI-powered platform for personalized in-destination experiences. Read More
Hot 25 Travel Startups for 2027: WildyNess
Interview / Startups
Hot 25 Travel Startups for 2027: WildyNess
By PhocusWire | November 9, 2026
WildyNess is a marketplace for locally led travel experiences in emerging destinations. Read More
Presenting the Hot 25 Travel Startups for 2027
News / Startups
Presenting the Hot 25 Travel Startups for 2027
By PhocusWire | November 9, 2026
Meet the Hot 25 Travel Startups set to make their mark on the industry in 2027. Read More
Booking's Lola gets flight booking capabilities, $100M planned investment
News / Startups
Booking's Lola gets flight booking capabilities, $100M planned investment
By Abby Crotty | November 5, 2026
In addition to flight-booking capabilities, travelers can now integrate their Google calendar and Gmail accounts. Read More
Tripadvisor announces departure of CEO and CFO
News / Finance
Tripadvisor announces departure of CEO and CFO
By Linda Fox | November 5, 2026
Tripadvisor CEO Matt Goldberg joined the company in 2022, succeeding co-founder Steve Kaufer. Read More
Where are they now? Checking in with the Hot 25 Travel Startups for 2026
News / Startups
Where are they now? Checking in with the Hot 25 Travel Startups for 2026
By PhocusWire | November 2, 2026
We asked the 2026 cohort of Hot 25 Travel Startups to share their top three highlights from this year and their priorities going into 2027. Read More
Easol lands $30M to bring AI to experiences businesses
News / Finance
Easol lands $30M to bring AI to experiences businesses
By Linda Fox | October 30, 2026
U.K.-based Easol said the funding had allowed it to develop an agentic tool for experiences businesses called Teammates. Read More
PhocusWire travel tech news briefs: Travelport, HTS, Virgin Atlantic and more...
News / Technology
PhocusWire travel tech news briefs: Travelport, HTS, Virgin Atlantic and more...
By PhocusWire | October 30, 2026
Keep up with all the latest people, partner and product news from around the global travel industry. Read More
Discover Puerto Rico builds AI platform to connect travelers with local businesses
News / Technology
Discover Puerto Rico builds AI platform to connect travelers with local businesses
By Cathy Walsh | October 30, 2026
The DMO is partnering with Satisfi Labs to match leisure travelers and meeting planners with island businesses based on their needs and interests. Read More
The Phocuswright Conference 2026