Tourist Organization

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News / Startups
Zartico raises $20M to help destinations make sense of visitor data
By Mitra Sorrells | September 21, 2022
Founded in March 2020, Zartico has raised a total of $24.5 million and says it has more than 180 customers.  Read More
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From Our Partners / Startups
VIDEO: Road.Travel on the convergence of connected cars and travel
By PhocusWire | July 22, 2022
Road.Travel works with automobile manufacturers to integrate its curated road trips into their vehicles. Read More
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News / Technology
The increasing ways the metaverse plays a role in travel
By Linda Fox | April 27, 2022
Almost two-thirds of consumers say they have already purchased a virtual product or participated in a virtual experience in the past year. Read More
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News / Online
DMO to social enterprise – sustainability's next step?
By Mitra Sorrells | April 22, 2022
Tourism Vancouver Island is now 4VI, a social enterprise that will invest its profits into activities that support the island's people, communities and environment. Read More
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News / Startups
Touch Stay books £500K in funding for digital guidebook
By Linda Fox | April 6, 2022
The funding came from a number of investors including SiteMinder founder Mike Ford. Read More
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Interview / Technology
Sounding Off: Metaverse requires a big change in perception to be accepted
By PhocusWire | March 25, 2022
The concept will need more than the promise of showcasing a destination or service for it to truly replace the physical enjoyments that travel can provide. Read More
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News / Online
VIDEO: How destinations can consider new roles and strategies
By PhocusWire | January 10, 2022
Arguably the biggest challenge for a destination trying to market itself amid a global pandemic is how to do so when people can’t travel. Read More
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News / Technology
VIDEO: Climate change is an inconvenient truth for travel
By PhocusWire | November 22, 2021
This session at The Phocuswright Conference is an uncomfortable listen for any brand or executive who knows they could and should be doing better around sustainability. Read More
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Interview / Startups
Hot 25 Startups 2022: Data Duopoly
By PhocusWire | November 15, 2021
Data Duopoly incentivises visitors to explore, and we gather powerful data insights to shape venues' future. Read More
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News / Distribution
Travel industry urged to be more ambitious on sustainability
By Linda Fox | November 11, 2021
A Roadmap to Net Zero report from the WTTC and Accenture says some elements of travel could fully decarbonize before 2030. Read More
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From Our Partners / Online
Creators help travel brands connect with customers
By Michelle Bruno | November 11, 2021
With loyalty up for grabs and leisure travel becoming a critical revenue source with waning business travel, one strategy gaining traction is for travel brands to engage audiences with relatable stories... Read More
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News / Online
The Phocuswright Conference 2021 - five questions for tourism policy executives
By PhocusWire | November 2, 2021
A panel this year, focusing on tourism policy and government planning, features Isabel Hill (U.S. Department of Commerce), Stacy Ritter (Greater Fort Lauderdale CVB) and Margo Yates... Read More
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News / Online
Is the neoluxury traveler leading industry recovery?
By Linda Fox | October 18, 2021
The neoluxury traveler is demanding an experience throughout the travel process and the trip itself. Read More
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From Our Partners / Distribution
Holiday travel is happening: Here's what marketers need to know
By Google | October 6, 2021
While consumers remain cautious, the industry is in a better place than it was a year ago, and travel marketers have much to look forward to as vaccination rates climb and travelers emerge from... Read More
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News / Technology
VIDEO: Location targeting as a travel marketing tactic
By PhocusWire | September 14, 2021
Even with the looming threat of Big Tech hanging over the technical capabilities of travel brands to target consumers in a destination, brands still have plenty of tactics at their disposal. Read More