Google Flights can now predict flight delays before airlines

Google’s latest updates to its Flights search engine combine artificial intelligence and data analysis to forecast flight delays and decipher the fine print of “basic economy” fares.

The system uses machine learning algorithms to analyze historic flight data to predict delays, even before the airlines have shared any information.

Google says it will only flag delays when it has at least 80% confidence in the prediction. It will also provide reasons for the delays - for example an issue with an incoming flight.

The search giant is also hoping to unravel some of the confusion around “basic economy” fares - what they do and don’t provide, such as seat selection and baggage fees. - for flights on American, Delta and United.

In December, Google added machine learning functions to its Flights price-tracking function to help predict if fares will go up or down in the future.

Incorporating AI into travel solutions is a trend many companies are employing to provide more timely, relevant support for travelers.

Noreen Henry, CEO of WayBlazer which has an AI-powered “recommendation engine” behind its search results, says the technology is allowing travelers to spend less time planning and more time enjoying their experiences.

And she says this type of smart technology is especially suited to younger generations.

“They are much more spontaneous, and I think the technology will enable them to be more spontaneous and personalized. They will have more authentic experiences and be able to do them more spur of the moment and not have to spend so much time on research as they used to have to do.”