Latin America-focused brand Turismocity has acquired FareCompare, one of the stalwarts of the U.S. metasearch scene from the 2000s.
Terms of the agreement are not being disclosed.
FareCompare was created by Rick Seaney and Graeme Wallace in 2006, joining the U.S. market at the same time as Kayak, SideStep, FareCast and a string of other metasearch startups.
Headquartered in Argentina, Turismocity is six years old and operates under the same metasearch principles as FareCompare, focusing on its domestic market and Brazil, Mexico, Colombia, Chile and Peru.
The acquisition is being heralded as a means for Turismocity to expand to a broader stage gained from FareCompare's existing markets of the U.S., Canada and elsewhere around the globe.
FareCompare claimed to have more than 50 million visitors over the course of 2019. Seaney and Wallace left the business in 2016 to create travel data and intelligence service 3Victors.
Seaney says: "After pouring our hearts into FareCompare over the past 14 years, we are excited to see the site continue in great hands.
"The similarities between the two companies and operations makes Turismocity a perfect fit to carry the brand and business forward long into the future."
Turismocity will manage operations of the two brands and combine their respective technology and products.
CEO Andres Malenky says: "Turismocity and FareCompare are not direct competitors in the markets where each brand is a leading player, and their marketing strategies are at once different and complementary.
"We’re going to incorporate the real-time deal alert technology that has proven to be a massive success at Turismocity to enhance the FareCompare experience, ensuring that more and more people around the world are able to pay less to travel.”