MARKETING: Every marketer wants to speak the "language" of their audience - whether it's text or SMS speak (LOL) or the so-called emojis. The problem is that however playful they might be, emojis can still add enough context to a message or turn of phrase that the creator may find themselves in all sorts of trouble :(. Read more on Wired.
Emoji are the language of our online era, the thumbs-up to a question, the wink to our wit, the peach to our eggplant.
They’re a splash of color in black and white communication, conveying things mere words often cannot.
We send emoji to improve upon, even expand, our words and bring emotion - affection, frustration, love, anger - to the conversation.
Now, like the tweets, posts, and texts that are a crucial part of the way we communicate today, emoji, and their brethren emoticons, are finally getting their due in court.
Read more on Wired
NB:Emoji image via Shutterstock.