Dubai-based Hotel Data Cloud has raised $350,000 to help hotels reengage with their customers in post-coronavirus recovery.
The software company, founded in 2016, stores hotels’ data including descriptions and photos and distributes that information across booking channels.
With the funding, provided by local and international investors, Hotel Data Cloud will accelerate the introduction of artificial intelligence and machine learning to its recommendation engine to help hotels address pain points and reach customers once travel starts back up.
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The new engine will allow hotels to show travelers personalized offers and amenities based on their preferences.
Hotel Data Cloud, which has more than 11,400 hotels in 153 countries in its portfolio, claims that with the technology, click-through rates across online bookings will increase more than 35%.
Say Gregor Amon, co-founder and managing partner of Hotel Data Cloud: “The travel and hospitality industry has taken a catastrophic hit and we need to work together to ensure a fast and effective recovery. We’re very proud of our investors, who believe in the vision of HDC and have stepped up to ensure that we are able to accelerate the introduction of AI and machine learning into our systems.
“We’re doing everything to ensure that hotels are equipped with the latest technology to get back on their feet and are committed to doing our bit to support the travel and hospitality industry.”