EasyJet holidays is the latest travel provider to strike a deal with tours and activities platform Musement to sell excursions and attraction tickets.
With the partnership, Musement will develop and power an easyJet holidays digital platform for tours and activities, which consumers can access by searching the easyJet holidays online destination pages or via their booking account.
EasyJet says the thousands of activities on offer – including exploring mountains in Crete or experiencing a private tour through Paris - have been selected from easyJet holiday in-destination partners as well as Musement’s portfolio.
“We know lots of our customers like to get out and about while on holiday, so we’re really pleased to be able to offer an extended range of attractions and tours to help them make the most of their trip away, in partnership with Musement,” says easyJet head of commercial partnerships Roy Stratford.
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“We’ve made it easy for our customers to book the best in-destination experience, before and during the holiday. We’re really excited to be able to offer an even richer holiday experience.”
EasyJet holidays offers beach, city and lake holidays to more than 100 destinations across Europe through its website and more than 3,000 travel agent partners.
Musement, which was acquired by TUI Group in 2018, announced a partnership with P&O Cruises and Cunard in April of this year.
The Italy-based company also struck a deal with Trivago in 2021 and Booking.com the year prior. In 2018, Musement and Iceland-based Bókun partnered to sell tours and activities.