Liftopia debuted an iPhone app, claiming it embarks on a virgin trail when it comes to skiing and mobile e-commerce.
A spokeswoman for the company, which is based in decidedly snow-deprived San Francisco, says its free app, known as Liftopia Ski Reports, Snow Conditions and Ultimate Lift Ticket Deal Engine, "is the first, multi-resort e-commerce app in skiing."
After downloading the app, which detects your location, you see see lift-ticket deals at nearby resorts or you can search for lift tickets, ski lessons or rentals at more than 150 resorts around the world.
In addition to locations, you can search by deals or ski conditions and can use the map to search, as well.
The resort deals can be booked within the app in several steps.
After your purchase is complete, you receive an email of your itinerary and mobile voucher, which you can show at the facility to receive your lift ticket or lessons.
Liftopia says the deals are offered at steep discounts.
But, some of the discounts weren't exactly as advertised.
For example, Liftopia had a tab showing lift tickets at Mount Snow in Vermont for 68% off, but when you tap through and put a desired date on the calendar, the discounts were far less than 68%.
For example, for December 20, the lift tickets were selling for $41, which Liftopia says is a 45% discount.
And, there were no $24 tickets available during the rest of December for the 68% discounts.
Still, Liftopia is making mobile-enabled ski-lift ticket shopping slick and relatively easy.