Orlando-based Vacation Innovations, a provider of travel-related
products, software and services for the vacation ownership industry, has
acquired Holiday Systems International (HSI).
HSI is a wholesale travel provider and developer of rewards
programs and technology. It’s membership base includes nearly 400,000 travelers
and global corporate partners.
provides travel discounts and custom software
solutions for loyalty systems, booking engines, membership systems, employee
benefit programs, travel agency booking platforms, corporate travel systems,
travel gift cards and more.
"I'm incredibly proud of all HSI has accomplished but also realize the
brand is capable of much more with the right partner," says Craig
Morganson, HSI founder and CEO.
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“I have been presented with numerous opportunities over the years, but Vacation
Innovations is the right company at the right time. Their expertise in sales
and marketing, diverse suite of products and services, and commitment to adding
value across its brands make this the right fit.”
Vacation Innovations says the acquisition will enable it to expands its product
offerings and market share by adding 12 brands to its portfolio and to offer
resort developers better lead generation and customizable technology solutions.
“HSI has a history of developing best-in-class software for the travel industry
that's a step above the competition, and we are prepared and excited to use our
resources and scale to maximize the value of the HSI platform and accelerate
our collective growth,” says Chad Newbold, CEO of Vacation Innovations.
The company says it is also eyeing additional acquisition opportunities.
“Working with our investment partner, Tritium Partners, we are
aggressively evaluating additional M&A and joint venture opportunities that
will allow VI to leverage its leadership position in the secondary vacation
ownership market across the broader travel market,” says Bryan Rand, president
of Vacation Innovations.