Marketing

According to MMGY Global, Black U.S. travelers are more influenced by safety concerns and marketing representation than their European counterparts. Read More

The nonprofit OTA Touriosity aims to help tour and activity providers increase direct bookings while complementing their own direct marketing efforts. Read More

Tourism organizations can use data and AI to understand visitors and adjust campaigns as restrictions lift. Read More

Martinique Lewis, a diversity in travel consultant, says travel companies need to look across everything they touch internally and externally and grade themselves on their diversity.  Read More

Speaking at his first Phocuswright Conference since assuming leadership of Expedia Group, Peter Kern discussed the company's multi-brand strategy, Google and more. Read More

Tourism boards with limited resources can no longer rely on outdated metrics to deliver results. Read More

Port enables users to visit destinations or attend business events or trade shows through live video calls with remote guides. Read More

Short-term rental managers wouldn't wave away the pandemic with a magic wand, according to a Hostfully report. Read More

Medallia's Geoff Ryskamp discusses everything from voice tech and social media to how brands have figured out what "signals" to listen to. Read More

Cloud innovation makes digital sales and marketing simple with an all-in-one platform. Are you ready to simplify your digital? Read More

As hoteliers implement new technologies and prioritize health and safety initiatives, they should not forget the value of traditional pillars of hospitality such as personalization and great food and... Read More

Airbnb co-founder Joe Gebbia speaks to Airbnb's debut on the public markets, how it has adapted during the pandemic and the company’s long-term vision.  Read More

The pandemic has changed travel marketing, with brands needing to stay relevant to those that are traveling and inspire those that are not. Read More

Vacation home sales are on the rise, but owners now have considerations beyond just bringing in revenue. Read More

Travel Insights with Google is built around three new tools to support destinations, hotels and Google’s commercial partners. Read More