Marketing

The travel giant had been refused a trademark of its flagship brand by the U.S. Patent and Trademark Office, which claimed the term was "generic for the services at issue and is therefore... Read More

Jayride Group co-founder Rod Bishop says travel companies should not overlook the importance of providing safe, secure ground transportation for customers. Read More

Blizzard is a specialist in web hosting, website design, paid search and email marketing for vacation rental companies. It will retain the brand name it has operated under for 23 years. Read More

SevenRooms has raised a $50 million Series B round with Providence Strategic Growth.    Read More

Tripadvisor is launching a new suite of “Travel Safe” tools to help consumers find, filter for and validate health and safety information.   Read More

The impact of Google's coronavirus-led relief package for operators of tours, activities and attractions is laughable, yet completely unfunny.  Read More

For years, Black travelers have been voicing concern about the challenges they face planning and going on trips. Is the industry ready to listen? Read More

The Spain-based online travel brand is now three years into its Prime membership service, with other companies also exploring the subscription model to inspire customers to travel. Read More

Evidence suggests the U.S. Department of Justice will soon file an antitrust lawsuit against Google that will most likely target the ad technology used to buy, sell and serve online and mobile display... Read More

The travel marketing agencies have created a campaign to boost recovery in several U.S. destinations. Read More

The group of Black travel content creators is asking the travel industry to publicize metrics on Black representation. Read More

Brands such as Booking.com are investing in training to make the travel industry more inclusive to LGBTQ family travelers. Read More

With all industry trade shows cancelled, the founder of travel tech startup Entrada Insights is embarking on a cross-country road trip to meet potential clients. Read More

Panelists at a BAME Women in Travel event say travel brands need to take stock of their internal and external efforts around diversity and inclusion. Read More

Culture Trip and Lonely Planet launch Travel Reborn, a commercial partnership giving advertisers access to their combined audience. Read More