Marketing

Higher volumes of short-term rental bookings have allowed Airbnb to get its IPO plans back on track. Read More

Here's how three areas of the local tourism experience will be impacted by technology optimized for the COVID-19 world. Read More

The next guest on the New Reality With... series is Lola Åkerström, founder at Geotraveler Media and an award-winning travel photographer and writer. Read More

In a series of interviews with executives participating in the online event in September, PhocusWire finds out what they have learned from the COVID-19 crisis. Read More

Travel marketers may want to use this time to reinvent their strategies to avoid falling once again under the iron grip of Google.  Read More

Hotels need a "back-to-basics" approach to pricing management, with a focus on facts not feelings. Read More

Travel brands are creating more content to drive both direct and organic traffic. Read More

As Airbnb prepares for its much-anticipated IPO, RedDoorz co-founder and CEO Amit Saberwal predicts there will be more strong companies that emerge out of COVID and want to go public. Read More

Another week, another round of issues surrounding Google and its role in the world of travel advertising. Read More

The next guest on the New Reality With... series is Nancy Rademaker, partner at Nexxworks, one of Europe's leading consultancies looking at digital transformation and business strategy. Read More

Zonder is an app that automatically logs places users visit and things that they do, with a gamification aspect that creates incentives for users to do more exploration.  Read More

Here's why hotels should consider a "commercial strategist" role as the lead-in position for all commercial operations. Read More

According to a travel executive, Google froze his company's advertising accounts when it was unable to pay its Q1 invoices on time. Read More

As destinations reopen, industry experts expect to see the LGBTQIA community be among the first to hit the road. Here’s how to market to this key demographic. Read More

The next guest on the New Reality With... series is Richard Harris, CEO of Intent, a customer intelligence platform serving the travel industry. Read More