Marketing

For 78% of working travelers and 60% of leisure travelers, the “little things” – for example, a property’s scent, its artwork or the restaurant’s music – “always” or “often” impact whether they would... Read More

The proposal would affect U.S. air carriers, foreign air carriers and third parties such as OTAs and metasearch sites that display fares for flights to, from and within the United States. Read More

Well-executed marketing campaigns can generate significant ROI for travel brands. Read More

Founded in March 2020, Zartico has raised a total of $24.5 million and says it has more than 180 customers.  Read More

Named Wanderlab, the division will operate as an independent studio that makes use of Tripadvisor’s first-party data, company resources and talent.   Read More

Cleartrip CFO Aditya Agarwal discusses the benefits of having Flipkart as a distribution channel as well as how the OTA is reviving its hotels business. Read More

Phocuswright and Arival are conducting a survey on the outlook for tours, experiences and attractions. Read More

Travel brands can benefit from a hybrid model where data forms a bridge between human agents and technology. Read More

Once a hotel opts-in to the béné platform, guests can tip the employee of their choice by scanning a QR code during their stay. Read More

Improved connectivity, the use of cognitive computing with AI and even emerging digital worlds inside the metaverse are shaping the future of hospitality.    Read More

As warmer weather trends continue, the travel industry needs to rethink its whole approach to summer holidays. Read More

Hotels and restaurants in the U.S. and Canada can display attributes such as Black-owned or woman-owned on their Tripadvisor profile. Read More

Launched in February, RatePunk scans major booking websites’ algorithms and compares hotel prices.  Read More

Booking Holdings, Expedia Group and Airbnb all increased their marketing spend in Q2 of this year compared to 2021, but it decreased as a percentage of revenue. Read More

The destination marketing campaign brings special rates to Hotelbeds customers as well as exposure to iGA Istanbul Airport services. Read More