Bilt has launched an artificial intelligence (AI)-powered platform for local commerce and is expanding the availability of its membership and loyalty technology.
The local commerce platform, called Neighborhood OS, works with existing reservation, payment, point-of-sale and customer management systems. Businesses can use it to reach new customers, tailor offers and rewards and automate tasks.
A digital pass will allow participating businesses to recognize eligible customers and automatically apply offers at checkout through their existing systems.
Bilt's membership platform gives organizations the option to create their own branded programs or link existing loyalty programs to its network of local merchants.
The rewards and payments company is also broadening its collaboration with Hyatt to provide additional incentives for Bilt members and exclusive offers at Hyatt properties.
Bilt said the companies are exploring ways for World of Hyatt members to receive rewards through neighborhood experiences using Bilt Neighborhood OS.
To support the local commerce platform, Bilt announced a coalition of technology partners, including OpenTable, Adyen and Shift4. The partnerships are intended to help merchants connect to the network through their existing systems rather than replace them.
Bilt is introducing Neighborhood OS to businesses across the U.S., with integrations and features rolling out in stages. Additional membership program launches are planned for 2027.
Founded in 2021 as a rewards platform for housing payments, Bilt has expanded into travel through partnerships with airline and hotel loyalty programs, including World of Hyatt, Marriott Bonvoy and Wyndham Rewards. Members can transfer Bilt points to participating programs or book flights and hotels through Bilt's travel portal.
Earlier this year, the company acquired travel commissions platform Sion and subsequently introduced a technology platform for travel advisors.