Customer Relationship Management

digital-first-hotel-staffing-ibs-software
Opinion / Technology
How digital-first can address hospitality labor shortages
By Lisa Barker - IBS Software | October 8, 2021
Technology has the potential to reduce persistent staffing pressures while simultaneously improving the guest experience. Read More
Pandemic has not hit travel brand loyalty programs
News / Online
Pandemic has not hit travel brand loyalty programs
By Kevin May | October 5, 2021
The report from ValuePenguin found that 14% of travelers had become more loyal to their favorite brands and just 11% claimed the opposite. Read More
Sounding Off: Some are moving beyond lip service with autonomous services
Interview / Technology
Sounding Off: Some are moving beyond lip service with autonomous services
By PhocusWire | October 1, 2021
Robotaxis are one thing, but how the world of autonomous vehicles can be used to enhance experiences in other areas of the industry is perhaps where the excitement of opportunity truly comes. Read More
cover-genius-72-million-investment
News / Technology
Cover Genius secures $72M for global expansion bid
By Kevin May | September 29, 2021
The Australia-based company got backing for the Series C round from Sompo Holdings, which led the investment. G Squared and existing investors also participated. Read More
Lonely Planet axes legendary Thorn Tree travel community
News / Online
Lonely Planet axes legendary Thorn Tree travel community
By Kevin May | September 27, 2021
The site was created in 1996 as a mechanism for travelers to share recommendations and discuss destinations and services ahead of, during and after their trips. Read More
RateGain to acquire hotel distribution provider MyHotelShop
News / Technology
RateGain to acquire hotel distribution provider MyHotelShop
By Kevin May | September 23, 2021
MyHotelShop was created in Germany in 2012 and provides tools and services to hotels to help increase their direct sales. Read More
travel-building-loyalty-salesforce
From Our Partners / Online
Building loyalty into your travel brand
By Marisa Garcia | September 22, 2021
As travel recovers from the COVID-19 pandemic, travel brands need to re-examine the effectiveness of their loyalty programs in encouraging return visits and building a positive brand image. Read More
global-market-insight-hotel-recovery-2
From Our Partners / Distribution
Discover how to track worldwide recovery and spot early signs of demand
By Nadine Böttcher - OTA insight | September 22, 2021
Despite hoteliers across the globe eager to capitalize on recovery efforts, strategic decision-making is more difficult in a post-pandemic world than ever before. Read More
Expedia Group brings loyalty programs into a single platform
News / Online
Expedia Group brings loyalty programs into a single platform
By Kevin May | September 21, 2021
The company says all brands and products will be in the program, covering flights, hotels, alternative accommodation, car rentals, cruises and activities. Read More
Vrbo expands program to woo Airbnb hosts, claims thousands have already joined
News / Online
Vrbo expands program to woo Airbnb hosts, claims thousands have already joined
By Kevin May | September 16, 2021
The Fast Start program began in the U.S. in March 2021 and is designed to help experienced hosts who haven't joined the site yet increase their visibility and earnings. Read More
VIDEO: Location targeting as a travel marketing tactic
News / Technology
VIDEO: Location targeting as a travel marketing tactic
By PhocusWire | September 14, 2021
Even with the looming threat of Big Tech hanging over the technical capabilities of travel brands to target consumers in a destination, brands still have plenty of tactics at their disposal. Read More
Sixt and Intel unite for autonomous taxi vehicle launch
News / Technology
Sixt and Intel unite for autonomous taxi vehicle launch
By Kevin May | September 10, 2021
Robotaxi services in the Bavarian city will be available via the Sixt app and on Moovit. Read More
VIDEO: A hotelier’s approach to digital marketing
News / Online
VIDEO: A hotelier’s approach to digital marketing
By PhocusWire | September 9, 2021
Speaking during PhocusWire Pulse, Red Carnation Hotel Collection global marketing director Victoria Murden explained how her team is adapting strategies as it plans for the future. Read More
How a travel tech company is looking to foster a gender‐balanced workforce
Opinion / Technology
How a travel tech company is looking to foster a gender‐balanced workforce
By Sabine Hansen - Amadeus | September 7, 2021
Even before we consider how the last 18 months have taken their toll on the journey toward gender parity, it’s clear we still had a long way to go in the workplace. Read More
Gen Z travelers are a breed of their own - so take note
News / Online
Gen Z travelers are a breed of their own - so take note
By Phocuswright Research | September 6, 2021
On the surface, Gen Z appears like a less opportune, near-term audience - they earn less, are more price-sensitive, and travel is not currently as important to them as for other generations. Read More