Phocuswright Research

Opinion / Online

Quartz (and others) are wrong about tours and activities: Here's why

By Douglas Quinby - Phocuswright | June 22, 2018

In March of this year, Quartz proclaimed that somebody should let Airbnb know that travelers don't like booking tours and activities online. Read More

research spotlight door to door trip planning

News / Online

Why is door-to-door trip planning so difficult?

By Jill Menze | June 18, 2018

The click of a button is practically all it takes for consumers to purchase nearly any good or service. The travel industry understood this long ago and counts itself among the first sectors to embrace... Read More

News / Distribution

Research Spotlight: Predicting a turnaround for Japanese travel

By Jill Menze | June 11, 2018

Economic growth in Japan has remained relatively static, with GDP growth at about 1% over the past four years. Read More

News / Technology

Research Spotlight: The rise of mobile bookings

By Jill Menze | May 7, 2018

Bookings via mobile are growing faster than through any other channel - with mobile websites and apps accounting for more than one in five US online travel bookings in 2017. Read More

News / Online

Research Spotlight: What's bolstering the US online travel market

By Jill Menze | April 2, 2018

Growth was steady in the US travel market in 2017, with all segments seeing an increase of from 1 to 5% over 2016. Online sales in particular outperformed the market as a whole, which advanced 3%... Read More

News / Technology

Research Spotlight: How voice, chat and social are transforming the traveler experience

By Jill Menze | March 28, 2018

Further evidence voice technology is taking off: Almost half of smartphone-owning online travelers use a voice assistant, new research from Phocuswright shows. Read More

News / Online

Research Spotlight: The state of online travel adoption in India

By Jill Menze | March 23, 2018

Online travel bookings in India are booming, in part thanks to positive macro factors in place, and double-digit growth is projected through 2021. Read More

research spotlight cruise packaged travel

News / Distribution

Research Spotlight: How can cruise and packaged travel work together?

By Jill Menze | March 19, 2018

The cruise and packaged travel segments have key similarities that separate them from other areas of the industry. Read More

News / Distribution

Research Spotlight: The reluctant rebound of US airlines

By Jill Menze | March 16, 2018

After two subsequent years of revenue declines, airlines in the United States are once again gaining ground, with flown passenger revenue up 3%. Read More

News / Distribution

Research Spotlight: Asia Pacific's fast-growing OTA landscape

By PhocusWire | February 19, 2018

In the Asia Pacific region, aggregate gross bookings via online travel agencies are projected to jump 68% from 2017 to 2012. Read More

News / Online

Research Spotlight: APAC's thriving economy and market growth

By PhocusWire | February 13, 2018

Asia Pacific is now the world’s largest regional travel market – one that profits from a thriving economy and continued infrastructure development in support of travel and tourism. Read More

News / Online

Research Spotlight: Improved tech, young population spur growth in Middle East

By PhocusWire | February 9, 2018

Over the next five years, the Middle East is positioned for solid growth – thanks to high internet and smartphone penetration and advancing technology infrastructure. Read More

News / Distribution

Research Spotlight: OTAs, the big getting even bigger

By PhocusWire | February 5, 2018

Competition to online travel agencies no longer comes from fellow OTAs and traditional suppliers. Read More

News / Technology

Research Spotlight: Mobile behavior of the US traveler

By PhocusWire | February 2, 2018

Cell phones are no longer devices for making calls. Though that was the primary function behind Apple’s first smartphone in 2007, reasons for mobile usage 10 years later look entirely different. Read More