Marriott International is partnering with robotics and architecture startup Ori as part of the hotel giant’s new Marriott Design Lab, an R&D lab for the hotel industry.
Through the partnership, announced at CES in Las Vegas, Marriott will outfit its guest rooms with Ori’s transformable furniture and space solutions technology, giving travelers more flexibility and access to new kinds of rooms and experiences.
Brooklyn, New York-based Ori combines engineering, technology and design expertise to create spaces that are flexible and multi-functional. Spaces are also more sustainable because they effectively create two rooms out of one.
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Marriott says it’s building collaborations among the Marriott Design Lab, forward-looking companies such as Ori and its hotels to allow partners to test products and scale them to the industry over time.
The lab, which comprises more than 10,000 square feet of lab space in Marriott’s headquarters, will address short-term, well-defined problems as well as look into the future at new design, technology and opportunity spaces.
The lab’s initial areas of focus include construction, sustainability and creating new guest experiences. Additional partners include LG Electronics and Carrier.