Hot 25 Travel Startups for 2023: Chooose

Chooose

Headquarters: Oslo, Norway

CEO: Andreas Slettvoll

Website: Chooose

Founding date: 2018

Investment: $12.5 million

Chooose is the all-in-one platform to bring climate action into every customer experience. Chooose delivers a complete platform to build, manage and report on customer-centric climate action programs. The Choose platform, together with our enterprise partners, is accelerating adoption of immediately available and frontier carbon solutions to address emissions that are happening today.

PhocusWire Coverage

Amadeus invests in climate tech specialist Chooose

Booking.com partners with Chooose to boost traveler awareness of climate impacts 

Founder Andreas Slettvoll

Strategic goals for 2023
In 2023 we will hyper-accelerate the adoption of sustainable aviation fuel (SAF) and removals among all travelers - leisure and business, B2C and B2B, people and air freight. We have a target of having exclusive access to offer more than one billion annual travelers to address their carbon footprint.

We are on track and we're targeting 4x the revenue of 2022.

Lessons learned since founding
Everything takes more time than you anticipate - especially when working with travel and tourism during a global pandemic. But we've learned first hand that bold bets - like doubling down the focus on the travel sector during a pandemic - also pay off if you're patient.

What is clearer and clearer every day that passes is that a good idea is worthless without a stellar team that executes. We've been lucky enough to attract some of the truly top talent across Europe and the U.S. I can't praise their efforts and quality enough.

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