In what seems a mad move, the EU is considering amending copyright laws which could make the online sharing of travel snaps and video footage illegal.
In countries such as the Germany, Spain and the UK, consumers are allowed, under 'freedom of panorama', to publish photos of landmarks to their own blogs, websites and social media services.
However, the proposed amendment, could mean restrictions in place in other countries, including France and Italy, could be extended to bring harmony across the EU.
The proposal, tabled by German MEP Julia Reda, seeks to ensure permission to use images of permanently located sights is in place.
Other politicians have waded in with the idea of a commercial clause for the countries enjoying freedom of panorama so that consumers could continue to take snaps but commercial use would require permission.
The question in this for the industry is how user-generated sites, such as TripAdvisor and social media services, whose businesses are built on user-generated content.
TripAdvisor declined to comment at this time.
The European Parliament is scheduled to vote on the proposals on July 9.
A petition has been started here calling on the European Parliament to not limit "freedom of panorama" in any way.
NB: Main pic via the author, additional London Eye pic via Change.org.