Tripadvisor LLC

sounding-off-131-tripadvisor
Interview / Online
Sounding Off: Tripadvisor Plus changes show the complexity of travel subscriptions
By PhocusWire | September 24, 2021
Tripadvisor's U-turn this week on the structure of Plus raises more questions than it answers about consumer and brand desire for subscription programs. Read More
tripadvisor-plus-changes
News / Online
Tripadvisor revamps Plus, shifts discounts to cash-back
By Mitra Sorrells | September 21, 2021
Just three months after launching in the U.S., Tripadvisor is shifting its primary benefit for Plus subscribers from discounts at booking to cash-back at check-in.  Read More
expedia-berlin-getyourguide-viator-2
News / Distribution
GetYourGuide gets help from Expedia, Amazon widens virtual tours
By Kevin May | September 13, 2021
The latest example of collaboration in the activities sector comes from a deal between Expedia and GetYourGuide for the former to distribute products for the Germany-based player. Read More
VIDEO: Alternative business models for digital marketing
News / Online
VIDEO: Alternative business models for digital marketing
By PhocusWire | September 1, 2021
It's not exactly game on just yet, in the battle by brands to wean themselves off the Google machine, but there is change afoot that could last beyond the pandemic recovery period. Read More
transparent-rental-review-data
News / Online
The power of reviews in the short-term rental sector
By Mitra Sorrells | August 30, 2021
Quantity and quality of reviews matter for alternative accommodations, and new data shows those factors vary based on the size of properties being managed. Read More
Tripadvisor and Airbnb join Google as local search powerhouses
News / Online
Tripadvisor and Airbnb join Google as local search powerhouses
By Kevin May | August 23, 2021
Google is the web service of choice for the vast majority of consumers looking for information on local businesses and activities - but a new survey indicates other brands are definitely in the... Read More
Tripadvisor hits $235M revenue, beats internal expectations
News / Online
Tripadvisor hits $235M revenue, beats internal expectations
By Kevin May | August 5, 2021
The user review and travel search service posted total revenue across the business of $235 million, up by almost 300% from just $59 million in the corresponding quarter in 2020. Read More
tripadvisor-plus-first-chains
News / Distribution
Tripadvisor signs first hotel chains to Plus subscription service
By Mitra Sorrells | July 14, 2021
Three hotels groups with a total of nearly 500 properties around the world are the first corporate-level accommodation partners for Tripadvisor Plus. Read More
VIDEO: Travel subscriptions and the price of loyalty
News / Online
VIDEO: Travel subscriptions and the price of loyalty
By PhocusWire | July 5, 2021
Kanika Soni of Tripadvisor and Lennert De Jong at CitizenM Hotels spoke with Phocuswright's Lorraine Sileo during Phocuswright Europe 2021 about their respective approaches to subscriptions and the... Read More
How I Got Here, episode 70 - Jeremy Gall of FlipKey
Interview / Online
How I Got Here, episode 70 - Jeremy Gall of FlipKey
By PhocusWire | June 25, 2021
There are not many startups that manage to sign a partnership agreement with a big brand before they even launch, but the Tripadvisor-FlipKey deal was a smart one on many levels, as Jeremy Gall... Read More
TripAdvisor gives Plus subscription service a full launch, adds spending partners
News / Online
TripAdvisor gives Plus subscription service a full launch, adds spending partners
By Kevin May | June 16, 2021
The subscription-based program is free for accommodation suppliers to join, while travelers can sign up for an annual membership fee of $99 and get access to savings as well as other offers. Read More
tripadvisor-q1-2021
News / Online
Tripadvisor reports rising demand in Q1, progress on Plus subscription product
By Mitra Sorrells | May 6, 2021
Tripadvisor says the Plus subscription product will roll out fully in the U.S. in the next few months, and it's developing more partnerships to provide offers to subscribers.   Read More
Tripadvisor's Viator to provide activity content to Booking.com
News / Distribution
Tripadvisor's Viator to provide activity content to Booking.com
By Kevin May | April 22, 2021
The partnership will begin with content for North America and Europe, with other destinations to come over the course of 2021. Read More
VIDEO: Tripadvisor on its big push to subscriptions and loyalty
News / Online
VIDEO: Tripadvisor on its big push to subscriptions and loyalty
By PhocusWire | March 30, 2021
Speaking during PhocusWire Pulse: Loyalty For The Long Haul, chief experience officer Lindsay Nelson explains why Tripadvisor's Plus program came together now, how the early stages have worked out with... Read More
Tripadvisor looks to raise $300M from convertible note offering
News / Online
Tripadvisor looks to raise $300M from convertible note offering
By Kevin May | March 22, 2021
The company says it intends to issue the notes via a private offering, with a due date of 2026. Read More