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PhocusWire's in-depth coverage of the intersection of travel, tourism and hospitality with the web, featuring news, analysis, interviews, research and more.

Marketing watch: The top 5 challenges facing marketers globally
News / Online
Marketing watch: The top 5 challenges facing marketers globally
By Nick Vivion | January 28, 2015
The "marketer" designation continues to shift towards a new "marketing technologist" title, according... Read More
Beat the travel website blues: Five steps to better performance
News / Online
Beat the travel website blues: Five steps to better performance
By Viewpoints | January 28, 2015
So you made it through the busy holiday travel season and are gunning for a great 2015. The US (and... Read More
Apple Maps Connect expands outside of the US
News / Technology
Apple Maps Connect expands outside of the US
By Nick Vivion | January 27, 2015
Apple opened its Apple Maps to small business owners back in October 2014, creating a method for... Read More
New tools for travel, as Twitter adds group chat and video recording
News / Online
New tools for travel, as Twitter adds group chat and video recording
By Nick Vivion | January 27, 2015
Travel marketers and conference organizers are two potential users for two new Twitter features: group... Read More
Hotel technology investments to increase in 2015 to match guest expectations
News / Technology
Hotel technology investments to increase in 2015 to match guest expectations
By Nick Vivion | January 26, 2015
Hotels are matching heightened guest expectations with an increase in hotel technology budgets,... Read More
Travelers love social media — and here's what travel brands must do to keep up
News / Online
Travelers love social media — and here's what travel brands must do to keep up
By Nick Vivion | January 26, 2015
Travelers continue to use social media as a key part of the travel experience, and yet travel brands... Read More
Mega (and meta) digital social mobile study released
News / Distribution
Mega (and meta) digital social mobile study released
By Martin Cowen | January 25, 2015
We Are Social, a global social media agency, has released its "Digital Social Mobile in 2015" report,... Read More
Expedia buys Travelocity for $280 million
News / Distribution
Expedia buys Travelocity for $280 million
By Kevin May | January 23, 2015
Sabre has finally offloaded its interest in consumer-facing businesses by selling Travelocity to... Read More
Exploring the leverage in airline loyalty
News / Distribution
Exploring the leverage in airline loyalty
By Viewpoints | January 22, 2015
From a loyalty perspective it is widely accepted that travel rewards, such as flights and holidays,... Read More
Airline and hotel apps less popular than OTA apps with Millennials
News / Technology
Airline and hotel apps less popular than OTA apps with Millennials
By Nick Vivion | January 21, 2015
Millennials are under-indexing on airline and hotel apps, while dramatically over-indexing in their... Read More
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