Heavy promotion for the launch of GoBook has seen it jump straight into number one spot in the list of leading New Zealand travel websites.
The GrabOne-run service launched in the first week of September and has immediately found itself unseating market leader Expedia with a 10.75% market share.
Expedia lost 0.75% market share between August and September but remains ahead of Wotif and WebJet respectively.
Most popular travel websites in New Zealand for September 2013:
Agencies
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Destinations and Accommodation
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Airlines
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NB: Data courtesy of Experian Hitwise
NB2: New Zealand technology image image via Shutterstock.