What does good customer service look like for the leisure and business travel market?
Customer intimacy has never been more important.
Yes, being able to offer your customers the best deals is critical – especially now that they can access this information more easily themselves.
But true customer service is understanding your customers’ needs and responding to them effectively.
This is only possible when there is a continuous dialogue between the business and customer and that means listening and registering customer preferences, which can provide new and insightful ways to enhance the relationship.
Travel retailers should always be looking for new ways to increase customer interaction and engagement.
Technology has a critical role to play as it helps travel businesses to improve efficiency and productivity, thereby freeing up consultants for one-to-one time with their customer base.
Only by engaging directly with your customers can you deliver them the best service.
By concentrating on better understanding customer needs, technology, such as Fare World from Amadeus, enables agents to multi-task - effectively exploring all the travel options by putting knowledge back into the hands of the professionals.
What does good customer service look like for the leisure and business travel market?
Customer intimacy has never been more important.
Yes, being able to offer your customers the best deals is critical – especially now that they can access this information more easily themselves.
But true customer service is understanding your customers’ needs and responding to them effectively.
This is only possible when there is a continuous dialogue between the business and customer and that means listening and registering customer preferences, which can provide new and insightful ways to enhance the relationship.
Travel retailers should always be looking for new ways to increase customer interaction and engagement.
Technology has a critical role to play as it helps travel businesses to improve efficiency and productivity, thereby freeing up consultants for one-to-one time with their customer base.
Only by engaging directly with your customers can you deliver them the best service.
By concentrating on better understanding customer needs, technology, such as Fare World from Amadeus, enables agents to multi-task - effectively exploring all the travel options by putting knowledge back into the hands of the professionals.
NB: This How To is authored by Tim Russell, UK and Ireland MD for Amadeus.