The U.S. Transportation Security Administration has given consumers a new way to communicate with the agency about airport and airline problems -- in vintage Web 1.0 fashion.
The TSA has unveiled TalktoTSA as a means to communicate with the customer service person at the airport you are complaining -- or raving -- about.
TSA Administrator John Pistole, who took office July 1, says on the TSA website: "After leaving your feedback, it will be sent directly to the person in charge of TSA customer service at the airport for which you are commenting. If you ask for a response, you will receive one."
The idea is a good one by the TSA.
Of course, there is no word, however, on how timely the responses will be .
The hitch in the TSA's new customer service move, however, is that consumers can provide their feedback to the TSA through an old-fashioned form that looks like this:
You click on a map and that populates a field that indicates the state the airport is located in.
That's a nice little feature.
But, with all the modern Web communications tools that are available today, is providing consumers with a wooden form the best the TSA can come up with?
How about some live chat with a TSA customer service staffer?
Or even communicating via email would be more lively than filling out a clunky form.
Of course, passengers can provide their email addresses if they want a response, the TSA says.
The idea is a good one -- let's see how well the TSA executes on this promise of better communications with travelers.