New York-based inDriver is bringing its unique model of
ride-hailing to India with a launch in the northern city of Chandigarh.
The company says it now serves 26 million riders in more
than 200 cities in 23 countries.
InDriver allows passengers to suggest a fare for their selected
route. Nearby drivers receive the fare and route information and can either
accept the offer or bargain for more money.
Passengers then see multiple offers
from drivers and can pick the one they want based on things such as fare
amount, driver ratings and type of vehicle.
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The service started in 2012 in Siberia when, after
taxi drivers doubled their fares during an especially cold period, locals
rebelled by using social media to create their own network of independent
drivers that allowed riders to set their fare.
Within six months this informal
network had 60,000 participants. Shortly thereafter it launched in a more
formal manner as inDriver with a mobile app and since then has raised $15
million.
During its initial launch period in Chandigarh, inDriver
will not take a commission on rides so drivers will earn the entire fare.