Tnooz gets its share of comments and emails that label us a blog. For some readers, blogs are synonymous with media web sites, online media brands and virtually any regular publishing of dynamic information, analysis and commentary.
We beg to differ, but we're not about to pick a fight over it. You can find examples all over the web of bloggers squaring off against traditional journalists in a battle for the high ground.
We're satisfied that readers interested in news and analysis about travel tech and its role in the digital travel economy come to Tnooz for their daily dose of what we deliver.
Still, we believe there are real differences between a blog and an media web site like Tnooz, and we've worked hard since launching in 2009 to position Tnooz as a global news and information online media brand.
Wikipedia describes a blog as "a type of website or part of a website. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. Blog can also be used as a verb, meaning to maintain or add content to a blog."
Some say blogs are best defined not as a media form, but by what they talk about, how they break with the journalistic convention of "who, what, when, where, why and how" as a formula for story-telling, and how blogging actually is a new recipe for civic journalism, transparency and accuracy. It's hard to argue against the value many blogs provide.
So, what you are reading here is Tnooz's blog -- Talking Travel Tech, the voice of our brand and our explanation of what we do and how we do it. There is much more depth to Tnooz than our blog.
Tnooz is an online news, information and analysis media company. I manage the commercial side of the business, and Kevin May, our editor, manages editorial.
Our news team sources and writes our own news stories ... we do not aggregate content from other web sites. We have a global team of nodes who are subject-matter experts in the travel industry and produce analysis and commentary. We also accept guest editorial posts by industry experts in the same way a newspaper encourages op-ed contributions from political, governmental and business figures.
What differentiates Tnooz from blogging about travel tech is our mix and depth of reporting, analysis and commentary ... and our love of story-telling about the disruption and dizzying pace of change in travel. Your comments about our stories make them even better.