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PhocusWire's in-depth coverage of the intersection of travel, tourism and hospitality with the web, featuring news, analysis, interviews, research and more.

visit savannah
News / Online
My Method... How Visit Savannah reached the right travelers - and profited
By David Chastain - Conversant | September 16, 2019
With tourism budgets getting tighter, it’s more important than ever to understand the impact of every... Read More
Sounding Off: Don't forget that travelers still make choices in-destination
Interview / Online
Sounding Off: Don't forget that travelers still make choices in-destination
By PhocusWire | September 13, 2019
Search marketing, YouTube video content, broadcast radio and television ads, billboards, printed... Read More
Trip Planning 3.0 – this time it’s more than personal
Opinion / Online
Trip Planning 3.0 – this time it’s more than personal
By Manuel Hilty - Nezasa | September 13, 2019
Some survivors are learning from the past, making the most of today’s tech landscape to create... Read More
WEBINAR REPLAY! Battle of the brand: How guest reviews steal the show
News / Online
WEBINAR REPLAY! Battle of the brand: How guest reviews steal the show
By PhocusWire | September 12, 2019
The webinar will showcase the results of multiple research efforts and emphasize the fact that... Read More
Mobile and millennials continue to dominate tours and activities online booking
News / Distribution
Mobile and millennials continue to dominate tours and activities online booking
By Linda Fox | September 12, 2019
A study from TourScanner finds smartphones are dominant for searching tours and activities and... Read More
VIDEO: How Booking.com will weave every element of a trip together
News / Online
VIDEO: How Booking.com will weave every element of a trip together
By Kevin May | September 12, 2019
Details of exactly how the giant will achieve its ambition to connect hotel guests with activities and... Read More
VIDEO: Trip.com on its role in the wider group and the importance of flights
News / Online
VIDEO: Trip.com on its role in the wider group and the importance of flights
By Linda Fox | September 11, 2019
James Spalding is responsible for building flight content for Trip.com. He spoke to PhocusWire about... Read More
koddi broken marketing funnel
Opinion / Online
Rethinking the (broken) travel marketing funnel
By Bill Chase - Koddi | September 11, 2019
As the digital media landscape continues to shift, it’s in the mid-funnel where travel brands stand to... Read More
VIDEO: The Points Guy on airline loyalty shifts and aviation pain points
News / Online
VIDEO: The Points Guy on airline loyalty shifts and aviation pain points
By Kevin May | September 10, 2019
Brian Kelly is an influential figure in the world of airline loyalty, launching The Points... Read More
Ctrip scores £1.3B in revenue for second quarter in a row, will change name to Trip.com Group
News / Online
Ctrip scores £1.3B in revenue for second quarter in a row, will change name to Trip.com Group
By Kevin May | September 10, 2019
Executive chairman James Liang says the move is to position the brand further as a global player,... Read More
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Precision and predictability for travel marketing: Essential visitor intelligence to drive growth
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Precision and predictability for travel marketing: Essential visitor intelligence to drive growth
 In partnership with Zartico, this video series explores the latest trends and delivers practical... Read More
Get real: The power of combining AI with authentic intelligence
August 19, 2025
Get real: The power of combining AI with authentic intelligence
Chris Hemmeter from Thayer Investment Partners outlines his thoughts on the importance of balancing AI... Read More
Changing traveler patterns, evolving customer needs drive demand for travel insurance
May 6, 2025
Changing traveler patterns, evolving customer needs drive demand for travel insurance
Travel protection is bringing peace of mind for travelers and positive rewards for suppliers.... Read More