eRevMax, the hotel technology solution provider, has compiled a list of six online distribution tips for hotels.
Here's a summary of the infographic (and some related articles):
Invest in mobile app/site
Work with OTAs
- In 2014, the total mobile bookings is expected to increase by 20% in the US, and mobile bookings are estimated to reach $26 billion this year. Read: Five tips to develop a strong mobile hotel site, and an analysis about hotel mobile commerce.
- In 2013, OTA bookings increased by 12% in the US in Q3 2013, and OTAs contributed to 13% of overall bookings. Read: Five tips from Expedia on how hotels can convert OTA traffic into bookings.
Social media as a revenue channelInvest in review monitoring softwareTake steps to drive direct bookings
- In 2013, 60% of travellers compared prices before buying, and the metasearch sites witnessed a traffic increase of 13%. Read: Demystifying hotel metasearch.