MARKETING: Communication, engagement, brand-building - but what about actually selling stuff? It is the one area where some salespeople still doubt if social media has a role to play or not, despite hundreds of millions of people and businesses spending large amounts of time playing around with it. READ the full story on HubSpot.
In a recent survey of mostly B2B sales reps and executives, approximately 22% claimed they didn’t use social media to close deals.
Are you, or someone you know, part of the 22%?
If so, it could be impacting your career, your business, and your paycheck. But there's good news -- there's still time to join the 78%!
And there is sign that social media's value is on an upswing.
READ the full story on HubSpot