ChatGPT

PhocusWire’s in-depth coverage of generative AI including ChatGPT, Bard and other solutions and how they are being used across the travel industry.

The Phocuswright Conference 2025 Launch Innovator: The Data Appeal Company
Interview / Technology
The Phocuswright Conference 2025 Launch Innovator: The Data Appeal Company
By PhocusWire | December 12, 2025
Data Appeal CEO and founder Mirko Lalli outlines the company's two-pronged solution to DMOs' data challenges. Read More
Hotel booking ‘front door’ is changing with AI
News / Distribution
Hotel booking ‘front door’ is changing with AI
By Morgan Hines | December 5, 2025
Industry stakeholders believe that suppliers will benefit with AI becoming a ‘front door’ for hotel discovery. Read More
Rethinking metasearch around exploration and inspiration
From Our Partners / Online
Rethinking metasearch around exploration and inspiration
By PhocusWire | December 3, 2025
Skyscanner CEO Bryan Batista discussed the company's growth strategy, including the opportunities created through partnering with LLMs. Read More
Travel's new front door: AI discovery surges as search slips
News / Technology
Travel's new front door: AI discovery surges as search slips
By Phocuswright Research | December 2, 2025
While general search still leads all other research tools, its share is dropping as AI usage grows, raising the question of whether gen AI platforms could eventually overtake traditional search. Read More
Agoda's Omri Morgenshtern on OTAs moving up the funnel
News / Online
Agoda's Omri Morgenshtern on OTAs moving up the funnel
By Linda Fox | December 1, 2025
Agoda CEO Omri Morgenshtern discussed AI's impact on trip planning as well as behind the scenes. Read More
Emirates teams up with OpenAI to drive AI adoption
News / Technology
Emirates teams up with OpenAI to drive AI adoption
By Linda Fox | November 26, 2025
The collaboration will see the deployment of ChatGPT Enterprise alongside training to help implement AI capabilities across the carrier. Read More
Barry Diller on Google, AI and the future of travel search
News / Technology
Barry Diller on Google, AI and the future of travel search
By Abby Crotty | November 21, 2025
The chairman and senior executive of IAC and Expedia Group said that Google's search monopoly is coming to an end. Read More
Ramp raises $300M, valuation soars to $32B
News / Online
Ramp raises $300M, valuation soars to $32B
By Morgan Hines | November 20, 2025
Ramp raised $500 million in July and $200 million in June. Read More
Hotel, flight bookings coming to Google's AI Mode
News / Technology
Hotel, flight bookings coming to Google's AI Mode
By Morgan Hines | November 17, 2025
The search giant announced Monday that it is partnering on the initiative with Expedia, Booking.com, Marriott and other industry players. Read More
The future of agentic payments in travel
News / Technology
The future of agentic payments in travel
By Morgan Hines | November 11, 2025
Agentic commerce is becoming a reality—how far is the travel industry from moving to AI-powered payments? Read More
Nearly half of Airbnb experiences bookings unrelated to accommodations
News / Online
Nearly half of Airbnb experiences bookings unrelated to accommodations
By Morgan Hines | November 6, 2025
When asked why Airbnb wasn’t a partner on OpenAI’s launch of ChatGPT apps, CEO Brian Chesky said the company didn't believe the integration was "ready." Read More
Expedia Group outlines strategies for OpenAI partnership, highlights B2B strength
News / Online
Expedia Group outlines strategies for OpenAI partnership, highlights B2B strength
By Abby Crotty | November 6, 2025
When asked about Expedia Group’s strategic approach to its OpenAI partnership, CEO Ariane Gorin said the company has two main priorities. Read More
How MCP could reshape travel
News / Technology
How MCP could reshape travel
By Mark Frary | November 5, 2025
Implementing model context protocol (MCP) could improve customer experience and save travel companies time and money. Read More
3 innovators on reinvention, AI and metasearch's second act
News / Technology
3 innovators on reinvention, AI and metasearch's second act
By Yeoh Siew Hoon - WiT | October 30, 2025
Skyscanner's Gareth Williams, Wego's Ross Veitch and Travel.jp's Kei Shibata looked back on the early days of disruption and forward to what comes after metasearch. Read More
Booking Holdings shares 'early' thoughts on OpenAI apps, reports domestic growth
News / Online
Booking Holdings shares 'early' thoughts on OpenAI apps, reports domestic growth
By Abby Crotty | October 28, 2025
CEO Glenn Fogel conceded that it is still early, but the company is “very happy to be in the first wave of apps with OpenAI.” Read More
The Phocuswright Conference 2026