Travelocity entered the question and answer arena with a Questions tab as part of hotel displays.
And while the online travel agency trumpets the new feature as "connecting travelers with user-generated content," the content isn't exactly free-flowing.
The feature is still being tested, but so far Travelocity says it has collected 13,000 hotel answers.
So, if you access Travelocity's Questions tab under the Wyndham Orlando Resort, you'll see seven questions and five answers from Travelocity users, complete with user name and hometown.
Travelocity community managers and hotels themselves can answer questions.
The questions and answers seem very matter-of-fact and are apparently heavily moderated.
For example, Anonymous asks: "Is there a parking charge?"
"myfamily5" from Knoxville, Tenn. (you can't click on the username to find out any more information about the traveler) replies, "No."
"Is smoking allowed in rooms or on resort property?" asks Anonymous.
"It is allowed on property but I am not sure about in rooms," replies ElSpecialist of Bainbridge, Georgia. "Each room has sliding glass doors that lead to an outdoor porch."
When you access the Questions Guidelines, you see what's going on.
Travelocity doesn't have to post your questions; the name Travelocity, its competitors or the price you paid for a room can't be mentioned; links aren't permitted; and you can't write "critical or spiteful comments" about other reviews you can find on the page.
So, Travelocity Questions and Answers is user-generated content with some handcuffs.
Travelocity hopes the new question and answer format will help hotel bookers in their trip-planning activities and improve the user experience.
After submitting a question on Travelocity, the company will notify you when it is posted and when it is answered.
Questions can be shared with Facebook friends.