Travel Booking

The fragmented landscape of travel brands in Google’s organic search
News / Online
The fragmented landscape of travel brands in Google’s organic search
By Mitra Sorrells | June 26, 2018
The usual suspects in travel and hospitality are the most successful at leading the Google search game, but more than half of the total market share is still up for grabs.   Read More
VIDEO: Under the hood of ground transportation
News / Distribution
VIDEO: Under the hood of ground transportation
By PhocusWire | June 26, 2018
Some would say that Lyft and undoubtedly Uber get a disproportionate amount of attention in terms of coverage of the ground transportation sector. Read More
How Google, Instagram and more are shaking up hotel digital marketing
Opinion / Online
How Google, Instagram and more are shaking up hotel digital marketing
By Margaret Mastrogiacomo - HEBS Digital | June 26, 2018
This month, Google nudges SEO marketers in the right direction with clarifications to the mobile‐first index as it rolls out to more websites, Bing pilots in‐market audiences and Instagram gets more... Read More
Startup Stage ViaHero
Interview / Startups
STARTUP STAGE: ViaHero pairs travelers with local experts who plan their trips
By Mitra Sorrells | June 25, 2018
ViaHero is a trip planning service that connects travelers with locals to plan personalized trip itineraries.   Read More
Modern travel marketing, part 4: Paid search
News / Online
Modern travel marketing, part 4: Paid search
By Mitra Sorrells | June 25, 2018
PPC, when done right, can drive relevant conversions, but when done wrong can quickly rack up huge bills with nothing to show for the expense. Read More
online tours and activities
Opinion / Online
Quartz (and others) are wrong about tours and activities: Here's why
By Douglas Quinby - Phocuswright | June 22, 2018
In March of this year, Quartz proclaimed that somebody should let Airbnb know that travelers don't like booking tours and activities online. Read More
QOTW: Something about taking a bold step to be different
News / Online
QOTW: Something about taking a bold step to be different
By PhocusWire | June 22, 2018
Quote from Johannes Reck, CEO of GetYourGuide, in an article of PhocusWire this week. Read More
Cleartrip buys FlyIn in record Middle East deal as online travel arena heats up
News / Online
Cleartrip buys FlyIn in record Middle East deal as online travel arena heats up
By Kevin May | June 21, 2018
A corporate roll-up has emerged in the Middle East as Saudi Arabia's largest online travel agency FlyIn becomes part of Cleartrip. Read More
Blockchain: Not your father’s dial-up modem
Opinion / Technology
Blockchain: Not your father’s dial-up modem
By Douglas Rice - Hospitality Technology Network | June 21, 2018
A recent article reminded me of an older colleague who, sometime around 1997, told me that the internet and e-commerce would never really take off because "you always get a busy signal when you’re... Read More
mmgy portrait of american travelers
News / Online
Travelers losing interest in home-sharing, Google gaining ground as travel resource
By Jill Menze | June 20, 2018
For all the chatter of Airbnb stealing scene time away from hotels, traveler interest in home-sharing seems to be waning. Read More
Peek bags $23 million fund, claims building "OpenTable for activities" model
News / Online
Peek bags $23 million fund, claims building "OpenTable for activities" model
By Kevin May | June 20, 2018
Cathay Innovation is leading a $23 million funding round into U.S.-based tours and activities platform Peek. Read More
Yapta targets leisure travelers through Skyscanner, Traxo partnerships
News / Online
Yapta targets leisure travelers through Skyscanner, Traxo partnerships
By Jill Menze | June 19, 2018
Price-tracking tool Yapta is broadening its offerings for leisure travelers through new partnerships with Skyscanner and Traxo. Read More
OTA Insight parity tool and report
News / Distribution
OTA Insight launches new parity tool for revenue management
By Mitra Sorrells | June 19, 2018
Hoteliers have a new tool to help them analyze and optimize distribution costs.   Read More
VIDEO: Travel planning with digital assistants
News / Technology
VIDEO: Travel planning with digital assistants
By PhocusWire | June 18, 2018
Digital assistants in travel are not an entirely new form of technology - moreover, just another layer that builds on the shift to digital and, especially, mobile. Read More
Digital marketing series part 3 email
News / Online
Modern travel marketing, part 3: Email campaigns
By Mitra Sorrells | June 18, 2018
 The introduction of personal email addresses in the 1990s created an entirely new opportunity for brands to reach consumers quickly and cost-effectively.    Read More