Tours & Activities

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PhocusWire's in-depth coverage of the tours, activities and activities sector is produced in partnership with Arival, the essential resource for the in-destination experiences industry.

TripAdvisor Experiences TV campaign
News / Online
TripAdvisor signals importance of tours and activities with TV ad launch
By Mitra Sorrells | October 9, 2018
TripAdvisor is trying a new strategy to encourage travelers to book tours and activities on its platform.   Read More
In the green room at Phocuswright with... David Holyoke
Interview / Online
In the green room at Phocuswright with... David Holyoke
By PhocusWire | October 8, 2018
As global head of Airbnb for Work, David Holyoke oversees the strategic direction and operation of the company's business travel vertical.  Read More
VIDEO: Context Travel on standing out with branded tours
News / Online
VIDEO: Context Travel on standing out with branded tours
By Kevin May | October 8, 2018
Well-backed online travel agencies often get a lot of the headlines - but brands such as Context Travel have been operating quietly and steadily in the background for years. Read More
online-travel-agency-power-paradox-2
News / Online
Maintaining the power and influence of online travel agencies
By PhocusWire | October 4, 2018
One of the central tenets of the Power Paradox in travel is how some of the biggest brands ever assembled in the industry "have aggregated the content, established the trust and amassed the war chests... Read More
Trekksoft expands into ski operator tech with Waldhart acquisition
News / Technology
Trekksoft expands into ski operator tech with Waldhart acquisition
By Kevin May | October 3, 2018
Trekksoft has made its second acquisition of 2018 with the buy out of Austrian tech provider for ski and other activity providers, Waldhart Software. Read More
fareharbor-booking-lawrence-hester
News / Technology
VIDEO: FareHarbor on being acquired by Booking.com
By Kevin May | October 3, 2018
In what has been a transformative year for tours and activities, perhaps one development stood out more than any other. Read More
Travellers know what they want: all we have to do is listen to them
From Our Partners / Online
Travellers know what they want: all we have to do is listen to them
By Jon Collins - Travel Forward | October 1, 2018
When we talk about travelling customers as entities rather than people, we lose touch with one fundamental element. Read More
VIDEO: Two opposing views on Google's entry into tours and activities
News / Online
VIDEO: Two opposing views on Google's entry into tours and activities
By Kevin May | September 28, 2018
Google has always been involved in tours and activities - suppliers and online travel agencies would spend their digital marketing dollar with the search, as other brands do elsewhere in the industry. Read More
Airbnb says nothing "off-limits" with Experiences
News / Online
Airbnb says nothing "off-limits" with Experiences
By Kevin May | September 28, 2018
Airbnb would consider expanding its currently hyper-focused take on tours and activities in order to grow its market. Read More
Travelport tours and activities blockchain
News / Distribution
Travelport and IBM test blockchain to improve distribution and settlement for tours and activities
By Mitra Sorrells | September 26, 2018
Another travel brand is looking to gain a foothold in the booming in-destination experiences sector.   Read More
VIDEO: TripAdvisor opens up about Bokun acquisition
News / Distribution
VIDEO: TripAdvisor opens up about Bokun acquisition
By Kevin May | September 26, 2018
Bokun customers will get a better placement in TripAdvisor listings for tours and activities, the company has admitted for the first time. Read More
Leisure Pass Group brings multi-attraction technology to North America
News / Technology
Leisure Pass Group brings multi-attraction technology to North America
By Jill Menze | September 25, 2018
Attraction pass provider Leisure Pass Group is opening up its custom management platform, known as Leisure Pass Operating System (LPOS), to its North American partners. Read More
tiqets-reserve-with-google
News / Online
Tours and activities providers bring experiences to Google search and maps
By Linda Fox | September 25, 2018
Ticketing platform Tiqets has partnered with Google to supply museum and attraction passes via maps and search. Read More
VIDEO: Musement on being bought and being part of something bigger
News / Online
VIDEO: Musement on being bought and being part of something bigger
By Kevin May | September 25, 2018
The recent deal that saw online travel agency for tours and activities, Musement, head the way of the TUI Group is the latest long line of deals this year. Read More
Xola app marketplace
News / Online
Xola creates app marketplace for tour and activity operators
By Mitra Sorrells | September 24, 2018
Xola, an online booking platform for tours and activities, is consolidating apps and integrations to support online and offline customer acquisition and sales in its new Xola App Store.   Read More
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