Rezgo, which powers tour and activity websites, integrated a DuffelUp.com widget, enabling consumers to adds tours and activities to their online trip plans.
With the Add to Duffel widget, visitors to Rezgo-powered websites can research tours and activities and click on a Duffel icon on a description page and add the tour or activity to their trip plans.
Some of the details about the wine tour, dinner reservation or bike tour get pre-filled in the Duffel trip plan, and travelers can add their own notes, as well.
Travelers can add multiple activities to their Duffel trip plans as they do their research and a link back to the tour or activity page enables consumers to book the tour at any time during the planning process.
While airline reservations and hotel bookings are standard parts of the trip-planning process on many websites, tours and activities have often been given short shrift.
Rezgo and DuffelUp argue that integrating the Add to Duffel widget with Rezgo-powered tour and activity websites will be a start in helping to bridge that gap.
You can visit the Napa Valley Wine Train website to see an example of the Add to Duffel integation.
NB: Disclosure - Rezgo CEO Stephen Joyce is a Tnooz Node.