Metasearch, voice search, agency search, supplier search - how consumers find and book travel products has never been more complicated.
But what are the industry trends affecting it; how is the evolution of search and new practices in search impacting of the wider travel landscape ahead?
And why is search so important and how it is driving a better customer experience on supplier and intermediary websites?
This webinar, produced by Tnooz and Travelport, examines the evolution of the search landscape and how changes driven by consumer behavior, expectations, and attitudes combined with advances in technology are driving improved search and what your business needs to stay competitive today and into the future.
The presenters for the webinar were:
- Shelley Beasley - chief operating officer, Webjet.
- Michael Wake - product director, Travelport.
Moderator:
- Kevin May - Tnooz, editor and co-founder
Here is the full video of the webinar:
And the slides: