Social Media

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The best travel Facebook page in the world?

By Kevin May | September 9, 2011

For many the branded Facebook page is just another channel, sometimes filling it with content, pretty pictures and, time permitting, talking to so-called fans. Read More

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Alaska Airlines launches FlyingSocial Facebook app

By Dennis Schaal | September 8, 2011

You've heard of "social travel" as in Gogobot and Wanderfly, but how about a subset, FlyingSocial? Read More

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Social media bonanza - who, why and what

By Kevin May | September 8, 2011

Social media eh? Preserve of young, digerati, metropolitan types with too much time on their hands and not enough enthusiasm for real work? Maybe not. Read More

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Travelshake aims to give a helping hand with social media

By Kevin May | September 8, 2011

TLabs Showcase on travel startups featuring Ireland-based Travelshake, a social media database for travel and tourism businesses around the world. Read More

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Eight cardinal sins of online customer service in travel

By Timothy O'Neil-Dunne | September 7, 2011

Web brands are often slammed for their poor customer service - and the travel sector is no exception. Read More

Will you fall for this Hotels.com mobile booking stunt? [VIDEO]

By Dennis Schaal | September 6, 2011

Hotel Tonight argues that it is the fastest hotel-booking app in the world, but Hotels.com has figuratively laid down a challenge. Read More

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Stimulus and the Moments of Truth in hotel marketing

By Viewpoints | September 6, 2011

Moment of Truth is a concept proposed by Procter and Gamble to describe a step on the purchase cycle by a customer. Read More

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SEO vs social media for finding new travellers online [INFOGRAPHIC]

By Kevin May | September 2, 2011

Interesting bit of data analysis has found the differences between how people use search engines and social media sites when looking for new products. Read More

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Four Seasons brings concierge tips to Twitter for Toronto film festival

By Dennis Schaal | September 1, 2011

You might call it the social-media mobilization of the concierge staff. Read More

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Travel agent accuses cruise lines of stealing data, adds people to Facebook group without permission

By Kevin May | August 31, 2011

Curious little tale kicking about for almost a week, after a UK-based travel agency boss created a Facebook group to start a campaign against cruise operators. Read More

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Five ways to engage hotel guests on Twitter

By Viewpoints | August 31, 2011

eMarketer estimates that Facebook growth will come to a screeching halt at only 13% this year after about 40% growth in 2010 and over 90% in 2009. Read More

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Silver surfers click on Facebook ads, Gen-Y hits Like button

By Linda Fox | August 31, 2011

The science of who to target and how via online advertising is becoming more exact on an almost daily basis. Read More

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Live My Journey connects travellers with locals through social trip planner

By Kevin May | August 31, 2011

TLabs Showcase on travel startups featuring US-based Live My Journey, a social media-led planning service connecting travellers and locals. Read More

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American Airlines uses 5 channels for mobile sweepstakes submissions

By Dennis Schaal | August 30, 2011

Social media contests are evolving as American Airlines attests to in the way it is taking submissions for its new Get Mobile, Get Moving sweepstakes. Read More

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Facebook kills Deals product test after eight months

By Kevin May | August 30, 2011

Even the mighty Facebook is not afraid to quit when something hasn't turned out as expected - and thus the social network has axed Facebook Deals. Read More

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