Social Media

News / Online

How hotels can make a difference in destination search on Google

By Viewpoints | December 6, 2011

Hotel distribution changes every ten years. In the 1980s it was the GDS, in the 1990s the emergence of tour operators like TUI and Thomas Cook, and in the 2000s the adoption of the web and online travel... Read More

News / Online

TLabs Reprise - HotelPeeps 12 months on

By Kevin May | December 6, 2011

HotelPeeps is a Romania-based hotel search and booking service with a social twist, which first featured on Tnooz in July 2010. So what happened in the intervening 12 months? Read More

News / Online

New Zealand targets youth in latest social marketing campaign

By Linda Fox | December 5, 2011

Tourism New Zealand is calling on the travelling youth to say what they would trade for the chance to win one of six two-week holidays to the destination. Read More

Webinars / Online

Tnooz-Sabre Webinar VIDEO: Mobile and social media - sort the facts from the hype

By PhocusWire | December 2, 2011

With the rapid advancements in mobile and social media, travel companies often find themselves struggling to separate hype from fact. Read More

News / Online

Air New Zealand buries social media campaign with online whodunnit

By Linda Fox | December 1, 2011

Air New Zealand mascot Rico has met with an untimely death - or perhaps that should be timely. Read More

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Backpackmojo wants to take budget travellers off the Lonely Planet path

By Linda Fox | November 29, 2011

TLabs Showcase on travel startups featuring France-based Backpackmojo, a social platform to create, share and print professional-looking personal travel guides. Read More

News / Online

It is a bird, it is a plane, no it is Jetman [VIDEO]

By Dennis Schaal | November 29, 2011

Talk about adventure travel ... Yves Rossy, a.k.a Jetman, apparently fed up with airline bag fees and costly in-flight entertainment systems, reportedly flew over the Swiss Alps using a jet-propelled... Read More

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Twigmore shows how to use friends on Facebook to find locals in a destination

By Kevin May | November 28, 2011

TLabs Showcase on travel startups featuring US-based Twigmore, a Facebook-based platform which connects travellers and locals through friends. Read More

News / Online

Top tips for marketing to affluent Chinese travellers

By Viewpoints | November 28, 2011

The rise of Chinese tourism has gotten the attention of a lot of travel, tourism, and hotel companies - not least because the bounty to be had is enormous. Read More

News / Online

Why games can work for travel brands: Traveler IQ, four years on

By Kevin May | November 25, 2011

A fair amount of chatter at conferences these days is around the idea of adding some form of gaming into the online travel experience, as a way of engaging further with users. Read More

News / Online

The power of just ONE user review for travel companies

By Viewpoints | November 24, 2011

Forget the controversies for a moment, there is no doubt that online reviews provide significant benefits for organisations in any industry. Read More

News / Online

Qantas Twitter storm on #qantasluxury highlights when NOT to use social media

By Tim Hughes | November 24, 2011

This week, someone in the Qantas PR team had the great idea to run an experiment with a competition on Twitter to promote the luxurious nature of its first class product. Read More

News / Online

Gogo goes airborne with holiday shopping Wi-Fi [VIDEO]

By Dennis Schaal | November 23, 2011

Onboard Wi-Fi provider Gogo is offering passengers on many US airlines 30 minutes of free Wi-Fi to get some holiday shopping in during their flights. Read More

News / Online

Where next for travel user reviews, fake content and website publishers?

By Viewpoints | November 23, 2011

As publishers, consumers and law enforcement get more sophisticated, so will the bad guys. It is doubtful fake reviews can ever be fully eradicated. Read More

News / Online

Spirit Airlines fined $50K for tweets and billboards

By Dennis Schaal | November 22, 2011

US Department of Transportation to airlines -- be careful what you tweet.The DOT reached a $50,000 settlement with Spirit Airlines over tweets and billboard advertising which didn't adequately disclose... Read More

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