EasyJet has seen its prized position as market leader in the list of leading airline websites in the UK snatched away by arch rival Ryanair.
The Ireland-based carrier managed to increase its share of web traffic to the airline category by over 1% between April and May this year, pushing it ahead of EasyJet which lost over 0.25% over the same period.
British Airways, in third spot, remained static with no change on the previous month but Monarch increased its share by over 0.5%.
Most popular travel websites in the UK for May 2013:
Agencies
[table id=3701 /]
Destinations and Accommodation
[table id=3702 /]
Airlines
[table id=3703 /]
Travel search terms
[table id=3704 /]
NB: Data courtesy of Experian Hitwise
NB2: London image via Shutterstock.