Lord of the Rings director Peter Jackson has announced Argentinian amateur film-maker Andres Borghi has won Tourism New Zealand's web-led search for a new promotional video.
Borghi's three-minute Working Day clip was selected by Jackson following a four-month competition which saw over a 1,000 wannabe directors submit ideas for a screenplay to extol the virtues of New Zealand.
Following the launch of the Your Big Break campaign in November 2009, submission process and 60-second video pitches, a panel of Academy Award-winning producers, editors and film-makers created a shortlist of five entries.
Each director was then invited to New Zealand to shoot and edit their screenplays into three-minute clips with a NZ$100,000 budget, including use of Jackon's post-production facilities in Wellington.
The entire process was catalogued on the Your Big Break blog, including interviews and clips from the five finalists.
Jackson in Los Angeles for the 2010 Oscars and to announce the winner of the Your Big Break competition, said:
"This short film stood out as a fresh and original piece of storytelling. I loved the whismical way it showcased the natural beauty of our country; its humour kept the viewer engaged and entertained from beginning to end.
"Most importantly it made you want to see more of the stunning landscapes of New Zealand. I was particularly impressed by the director’s use of camera, the editing and the strong visual story-telling. This was an extremely accomplished piece of filmmaking."