Mobile Travel Technologies has carried out some research into the frustrations of travellers with the airport experience.
The Day of Travel study looks at the stress for travellers as they encounter various different phases of a trip from getting to the airport on time and checking in to bag drop, queues at security and flight delays.
For the purpoes of the study, MTT conducted an online survey in January with 625 leisure and business travellers in the Australia, Canada, Singapore, the UK and the US.
Respondents were aged between 25 and 50 and both male and female travellers took part.
The research throws up some interesting findings such as that more than 25% of travellers have queued at check-in eventhough they have already checked in online.
In addition almost 50% of questions to ground staff at the airport were about airport directions such as the location of check-in.
In one-to-one interviews carried out before Christmas, passengers also revealed their frustration with the lack of guidance and information during disruptions and when connecting to another flight.
The MTT research also reveals that 67% of passengers would take more trips if the airport and pre-flight experience was better.
The mobile travel specialist also asked travellers about the most important services an airline could provide via mobile for the day of travel. Traffic updates, live flight status, information on check-in, gate location and queuing times at security were among those highlighted.
So, all this leads nicely into the launch of a mobile service MTT called Concierge Live. The service integrates into an airline's app with live data from various sources to offer passengers information, from flight status to queuing times, that will hopefully alleviate some of the stress.
NB: Weary traveller image via Shutterstock.