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PhocusWire's in-depth coverage of the intersection of travel, tourism and hospitality with the web, featuring news, analysis, interviews, research and more.

News / Online

Tech buyout firm Thoma Bravo's plans for PROS post acquisition

By Morgan Hines | October 1, 2025

Software investment firm Thoma Bravo is set to close on PROS in Q4 and intends to run the business in... Read More

News / Online

Rapid fire with Richie Karaburun of New York University

By Morgan Hines | September 30, 2025

As we approach The Phocuswright Conference in San Diego, PhocusWire is highlighting a number of... Read More

From Our Partners / Online

How brand marketers can adapt to travelers’ evolving mindsets

By Matthew Parsons | September 30, 2025

Today's travelers are discovering inspiration through an expanding universe of digital touchpoints and... Read More

News / Online

Senior travel trends - adapting to technology and finding community

By Marisa Garcia | September 30, 2025

Trip.com Group has devised special programs for senior travelers and sees a potential $1 trillion... Read More

News / Online

Lufthansa Group says AI will help it cut 4,000 jobs by 2030

By Morgan Hines | September 29, 2025

Lufthansa Group also said it intends to increase the number of active members in its “Miles... Read More

News / Online

7 powerful shifts driving the Middle East travel boom

By Phocuswright Research | September 29, 2025

The Middle East has emerged as one of the fastest-growing travel markets globally, supported by... Read More

From Our Partners / Online

How AI is redefining the modern hotel guest journey

By Hospitality Solutions | September 25, 2025

Discover how artificial intelligence is helping hoteliers do more with less, converting lookers to... Read More

News / Online

Inside Asia Pacific’s travel powerhouse: 10 trends redefining 'The Next 20'

By Coney Dongre - Phocuswright | September 24, 2025

WiT and Phocuswright are peeling back the curtain on shifts in Asia Pacific with this list of 10... Read More

From Our Partners / Online

4 ways to revive a stale loyalty program

By Larissa McCarty - TFL | September 23, 2025

For travel brands, the biggest opportunity is wildly underutilized and hiding in plain sight.... Read More

Opinion / Online

The coming wave: Consolidation in tours and experiences

By Douglas Quinby - Arival | September 23, 2025

Arival CEO and co-founder Douglas Quinby discusses the potential for consolidation and brand-building... Read More

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News / Finance

Juniper Group acquires Deem from Travelport

News / Startups

AI-powered Mindtrip expands to Europe

News / Finance

Perk secures $300M in finance for product and technology investment

News / Technology

Priceline updates Penny AI assistant with Claude

News / Finance

OTA marketing spend creeps up despite talk of AI-driven efficiency

September 9, 2025

Precision and predictability for travel marketing: Essential visitor intelligence to drive growth

In partnership with Zartico, this video series explores the latest trends and delivers practical... Read More

August 19, 2025

Get real: The power of combining AI with authentic intelligence

Chris Hemmeter from Thayer Investment Partners outlines his thoughts on the importance of balancing AI... Read More

May 6, 2025

Changing traveler patterns, evolving customer needs drive demand for travel insurance

Travel protection is bringing peace of mind for travelers and positive rewards for suppliers.... Read More