Metasearch

PhocusWire's in-depth coverage of the metasearch sector, featuring news, analysis, interviews, research and more on the brands and their strategies, executives and positions in the market.

Older travelers rely on OTAs, Gen Z looks to mobile for trip inspiration
News / Online
Older travelers rely on OTAs, Gen Z looks to mobile for trip inspiration
By Jill Menze | February 20, 2018
Online travel agencies are the planning and booking tool of choice for older generations of European travelers, while younger consumers are increasingly turning toward smartphones before and during... Read More
Kiwi Logitravel partnership
News / Distribution
Kiwi, Logitravel partner to expand global footprint
By Mitra Sorrells | February 8, 2018
Kiwi.com, a search platform that combines flights from nearly 700 airlines, has partnered with online travel agency Logitravel Group to increase flight offerings in Europe, Russia, Latin America and... Read More
Trivago ends first year on public markets with 37% revenue jump
News / Online
Trivago ends first year on public markets with 37% revenue jump
By Mitra Sorrells | February 7, 2018
Hotel metasearch platform Trivago says increased awareness of the brand and strategic TV advertising have helped push annual revenue above €1 billion in 2017 – the first time the Germany-based company... Read More
skyscanner travel data
News / Online
How traveler interest versus action varies across region
By Jill Menze | February 7, 2018
Examining traveler behavior through the lens of flight searches and resulting actions reveals similarities and differences across the Americas, Asia Pacific and EMEA regions. Read More
Google new nav bar hotel search
News / Online
Google simplifies travel search, leads for partners with new all-in-one mobile upgrade
By Mitra Sorrells | February 6, 2018
Google is adding new features to its travel search functions to add ease and speed for mobile users. Read More
Bing Phocuswright digital travel marketing study
News / Online
What travel marketers need to know for digital engagement
By Mitra Sorrells | February 6, 2018
Travel marketers should fine-tune digital strategies to attract new customers and reinforce loyalty among existing ones as they strive to prevail in the competitive landscape of online travel agencies,... Read More
phocuswright research otas
News / Distribution
Research Spotlight: OTAs, the big getting even bigger
By PhocusWire | February 5, 2018
Competition to online travel agencies no longer comes from fellow OTAs and traditional suppliers. Read More
Three ways metasearch will empower hotels to compete in 2018
From Our Partners / Distribution
Three ways metasearch will empower hotels to compete in 2018
By Sponsored Content | January 31, 2018
Sponsored by trivago. Last year we saw the direct booking journey make the move to metasearch. For travelers, it meant a more seamless booking experience. But what did it mean for hotels? For th Read More
American Express buys Mezi chatbot
News / Startups
AmEx buys Mezi, embraces "do-it-for-me" model
By Mitra Sorrells | January 30, 2018
American Express has acquired artificial intelligence-powered assistant Mezi, which co-founder and CEO Swapnil Shinde says upends the current “DIY” trend of travel search and booking into a... Read More
Kayak Desktop Escape app
News
Kayak's new desktop app inspires wanderlust from the cubicle
By Mitra Sorrells | January 30, 2018
Mobile may be gaining ground for travel research and bookings, but the desktop still dominates.   Read More
airbus AR app
News / Technology
New Airbus AR app takes travelers inside - and outside - the A380
By Mitra Sorrells | January 29, 2018
Building on the popularity of its iflyA380.com website, Airbus has created an iOS app to drive loyalty for the massive double-decker plane.   Read More
Google Phocuswright leisure study
News / Online
Google's three trends to attract leisure travelers
By Mitra Sorrells | January 26, 2018
Google believes leisure travelers are “more curious, demanding and impatient than ever before,” and brands that will win them over are the ones that meet their needs quickly, easily and with... Read More
DHISCO CHINAonline partnership 2
News / Distribution
Travel distribution partnership connects 500K+ hotels to Chinese travelers
By Mitra Sorrells | January 23, 2018
DHISCO,  a Dallas-based company that connects hotels with online travel agencies, global distribution systems, metasearch engines and other partners, has signed a partnership with... Read More
Engagement Labs ranking travel sites
News / Online
Online vs. offline: Where travel brands drive the most positive sentiment
By Mitra Sorrells | January 18, 2018
Most online travel sites are generating better brand awareness via consumers’ face-to-face conversations than they are through social media, according to a report from Engagement Labs, which analyzes... Read More
As online travel matures in the West, what does the next chapter look like?
Opinion / Online
As online travel matures in the West, what does the next chapter look like?
By Kei Shibata - Venture Republic | January 18, 2018
As the global online travel market reaches a turning point, what lies in store for all players, from global to local? Read More