Property management system provider Maestro has snapped up the guest feedback software, team and hotel client base of Navicom.
Terms of the deal were not disclosed.
Navicom will continue to operate in the insurance broker sector.
The company has developed a guest experience measurement platform that is used by hotels looking capture feedback during a stay.
The idea is that hotel staff can understand how a guest's experience at the property is working out and, if required, react quickly to any issues that arise.
Navicom and has been working with Maestro for a number of years, say the pair in a statement, with the technology integrated into the existing property management system.
Maestro president Warren Dehan says:
"The GEM acquisition is in line with Maestro’s focus on personalized guest engagement.
"With the GEM team joining our office we can provide a wider spectrum of guest engagement services. I see this as a positive step in Maestro’s growth and our ability to serve our clients and help them meet the demands of their guests."