Analytics


What billions of GDS data signals tell us about traveler booking behavior
What billions of GDS data signals tell us about traveler booking behavior
By Robert Brown - Travelport  | October 7, 2019
The report investigates the six dominant traveler personas that make up global travel bookings – solo travelers, families, business travelers, couples, weekenders, and groups. Read More
From Our Partners | Online
STR hotel data giant sold to CoStar Group for $450M
STR hotel data giant sold to CoStar Group for $450M
By Kevin May | October 1, 2019
STR was created in 1985 by Randy and Carolyn Smith as a benchmarking and analytics service for hotels. Read More
News | Technology
A unicorn illuminated: What the vacation rental industry can learn from Sonder
A unicorn illuminated: What the vacation rental industry can learn from Sonder
By Drew Patterson - Transparent  | October 1, 2019
Much of Sonder’s success is attributable to the underlying characteristics of short-term rental category, not a unique approach Sonder developed. Read More
Opinion | Online
Airbus-WAF-2019
VIDEO: Airbus on the airline wishlist, sharing data and onboard connectivity
By Linda Fox | September 30, 2019
During the World Aviation Festival 2019, PhocusWire talked to Marc Fontaine about digital transformation for an aircraft manufacturer and how data is being used for the benefit of the entire industry. Read More
News | Technology
destination marketing part 3 smart tech smart tourism
Destination marketing, part 3: On the road to smart, "real-time" tourism
By Mitra Sorrells | September 23, 2019
For the third piece in this month's series, we look at how technology is enabling DMOs to serve visitors when they are in-destination. Read More
News | Technology
Doug Lansky on destination management
Q&A: Doug Lansky on "unbalanced" tourism and tech's role in destination management
By Mitra Sorrells | September 17, 2019
Author and speaker Doug Lansky says a digital infrastructure will enable destinations to manage visitor volume and timing. Read More
News | Online
tripadvisor new transparency report
TripAdvisor shares fake review data in new “Transparency Report”
By Mitra Sorrells | September 16, 2019
TripAdvisor has created its first "Review Transparency Report" detailing its processes and rate of fraud detection. Read More
News | Online
VIDEO: Infare on the importance of data and intelligence for airlines
VIDEO: Infare on the importance of data and intelligence for airlines
By PhocusWire | September 16, 2019
Airlines sit on piles of data, perhaps more than any other element within the travel, tourism and hospitality industry. Read More
From Our Partners | Technology
VIDEO: SITA on aviation's massive task to connect the digital dots
VIDEO: SITA on aviation's massive task to connect the digital dots
By Kevin May | September 9, 2019
PhocusWire spoke to SITA CEO Barbara Dalibard about the "digitalization" of passengers and both the opportunities and challenges facing the entire sector. Read More
News | Technology
destination marketing month part 1 dmos
Destination marketing, part 1: The evolving - and expanding - role of DMOs
By Mitra Sorrells | September 9, 2019
We begin our month-long look at destination marketing with analysis of how the role of DMOs has grown over the years. Read More
News | Online
Glassbox op ed customer experience in aviation
Tackling aviation's top customer experience issues through data
By Francesca Pezzoli - Glassbox Digital  | September 4, 2019
Data and digital tools are the basis of a positive customer experience in the airline industry. Read More
Opinion | Online
oyo-acquires-danamica
OYO acquires data shop Danamica to help drive dynamic pricing in rentals
By Linda Fox | September 3, 2019
OYO is seeking to refine its dynamic pricing capabilities for vacation rentals through the acquisition of Danamica. Read More
News | Technology
How smart tourism developments in Thailand can help attract visitors
How smart tourism developments in Thailand can help attract visitors
By Linda Fox | September 2, 2019
Investment in infrastructure - especially tech-led - is needed for Thailand to keep maintaining its current tourism growth trajectory. Read More
News | Technology
How predictive analytics is helping airlines see through the clouds
How predictive analytics is helping airlines see through the clouds
By Benjamin Cany - Amadeus  | August 30, 2019
With so many business, sports and cultural events happening around the world, airlines have traditionally found it challenging to keep up with local events. Read More
Opinion | Technology
adphoros-test-and-learn
Are you really doing data-driven marketing or do you just think you are?
By Volkan Çağsal - Adphorus  | August 28, 2019
By definition, data-driven marketing is the strategy of gathering and analyzing audience insights for optimal and targeted media buying and creative messaging.  Read More
Opinion | Technology