Advertising

HomeAway leverages WikiLeaks and social media to begin Super Bowl advertising hype

By Dennis Schaal | December 15, 2010

It's only week 15 in the NFL season, but HomeAway has already kicked off the hype, which will culminate in its second Super Bowl ad on Feb. 6. Read More

News / Online

Travel social media spend tipped to pass email marketing

By Kevin May | December 15, 2010

More budget will be allocated to social media activity than email for the first time, a study of 2011 travel marketing strategies has found. Read More

News / Online

Travelzoo begins European roll-out of Local Deals

By Kevin May | December 14, 2010

Just four months after unveiling the service in the US, Travelzoo is extending its Local Deals booking service by taking its first steps into Europe. Read More

News / Online

Google and the difficult decisions it faces for local business listings

By Viewpoints | December 9, 2010

Demonstrating the latest local advertising search features at LeWeb 2010 in Paris this week, Google used scenarios that raise questions on relevancy and accuracy of travel-related search results. Read More

Augmented reality to liven up poster ads, perfect for travel brands

By Kevin May | December 8, 2010

Switzerland-based software firm Kooaba has created a way of making street billboards more informative, using augmented reality to give the user reams of additional content. Read More

News / Online

Google Maps with hotel prices and date search now running in the UK

By Kevin May | December 3, 2010

A few months after the US fully rolled out the project, users in the UK can now search for hotel prices and availability on Google Maps. Read More

News / Online

Travel Ad Network buys trip planner TravelMuse

By Kevin May | November 29, 2010

Digital media and advertising company Travel Ad Network has branched out into the world of content by buying trip planning website TravelMuse. Read More

News / Online

TLabs Showcase - Urban Digger

By Kevin May | November 25, 2010

TLabs Showcase on travel startups featuring Spain-based city guide publishing service Urban Digger. Read More

News / Online

Google Instant Previews - the web version of Does My Bum Look Big In This?

By Kevin May | November 12, 2010

Just four weeks ago Google began testing previews of web pages in search results - an intriguing move, but one which made sense after the launch of Google Instant. Read More

News / Online

Carnival Splendor chugs in and Royal Caribbean awaits

By Dennis Schaal | November 11, 2010

You have to love cruise line advertising. Read More

Kayak ad points to flight search perils for Dave

By Dennis Schaal | October 25, 2010

You thought flight search was all about price and finding the best deal? Read More

Travelport rediscovering hotels, reorganizes team

By Dennis Schaal | October 22, 2010

Travelport GDS reorganizing its hotel distribution and advertising business on a global basis to give it more focus. Read More

Travel Ad Network gets $15M in funding

By Dennis Schaal | October 20, 2010

Travel Ad Network picked up $15 million in funding in a Series C round led by Starvest Partners. Read More

News / Online

Is the Facebook Like button over-hyped?

By Dennis Schaal | October 18, 2010

The advertising and search worlds are salivating over the Facebook Like button, but do they like it too much? Read More

News / Online

Google slaps Google Bypass with injunction over trademark

By Kevin May | October 6, 2010

OnHolidayGroup was breathing a sigh of relief a little prematurely over its cheekily titled Google Bypass project - Big G has ordered it stop using the name immediately. Read More

Most Popular
Latest Stories