Advertising

Travel Ad Network buys trip planner TravelMuse
News / Online
Travel Ad Network buys trip planner TravelMuse
By Kevin May | November 29, 2010
Digital media and advertising company Travel Ad Network has branched out into the world of content by buying trip planning website TravelMuse. Read More
TLabs Showcase - Urban Digger
News / Online
TLabs Showcase - Urban Digger
By Kevin May | November 25, 2010
TLabs Showcase on travel startups featuring Spain-based city guide publishing service Urban Digger. Read More
Google Instant Previews - the web version of Does My Bum Look Big In This?
News / Online
Google Instant Previews - the web version of Does My Bum Look Big In This?
By Kevin May | November 12, 2010
Just four weeks ago Google began testing previews of web pages in search results - an intriguing move, but one which made sense after the launch of Google Instant. Read More
Carnival Splendor chugs in and Royal Caribbean awaits
News / Online
Carnival Splendor chugs in and Royal Caribbean awaits
By Dennis Schaal | November 11, 2010
You have to love cruise line advertising. Read More
Kayak ad points to flight search perils for Dave
By Dennis Schaal | October 25, 2010
You thought flight search was all about price and finding the best deal? Read More
Travelport rediscovering hotels, reorganizes team
By Dennis Schaal | October 22, 2010
Travelport GDS reorganizing its hotel distribution and advertising business on a global basis to give it more focus. Read More
Travel Ad Network gets $15M in funding
By Dennis Schaal | October 20, 2010
Travel Ad Network picked up $15 million in funding in a Series C round led by Starvest Partners. Read More
Is the Facebook Like button over-hyped?
News / Online
Is the Facebook Like button over-hyped?
By Dennis Schaal | October 18, 2010
The advertising and search worlds are salivating over the Facebook Like button, but do they like it too much? Read More
Google slaps Google Bypass with injunction over trademark
News / Online
Google slaps Google Bypass with injunction over trademark
By Kevin May | October 6, 2010
OnHolidayGroup was breathing a sigh of relief a little prematurely over its cheekily titled Google Bypass project - Big G has ordered it stop using the name immediately. Read More
Google tests website preview in search results
News / Online
Google tests website preview in search results
By Kevin May | October 6, 2010
Another day, another test by the Googleplex it seems - this time a pop-up window in search results to show users a preview of each website. Read More
Delta rejects Scottevest bag fee avoidance advertisement
News / Online
Delta rejects Scottevest bag fee avoidance advertisement
By Dennis Schaal | October 4, 2010
Delta rejected a Scottevest ad which promised that its 24 pockets "Beat the System" and "Help You Stay Organized & Avoid Extra Baggage Fees." Read More
Google Bypass releases early figures, no moans from Google
News / Online
Google Bypass releases early figures, no moans from Google
By Kevin May | October 4, 2010
Much interest a month ago in the launch of a personal affiliate scheme on Facebook that allows users to get rewards for recommending travel products to friends. Read More
Brazil airline GOL takes to YouTube and elevators for image redo
By Dennis Schaal | September 16, 2010
GOL Airlines, the Brazilian low cost carrier, has taken to YouTube and shopping mall elevators to mount an advertising campaign to remake its image after labor problems last month. Read More
Case study: How display ad Remarketing works in travel
News / Online
Case study: How display ad Remarketing works in travel
By PhocusWire | September 13, 2010
I’ve been working at the intersection of travel and online marketing for almost 15 years now and while many things have changed, one thing has not. Read More
Expedia lawsuit slaps Priceline Negotiator ads, parties settle
News / Online
Expedia lawsuit slaps Priceline Negotiator ads, parties settle
By Dennis Schaal | September 8, 2010
Expedia Inc. and Priceline settled a lawsuit over Priceline's advertising practices. Read More
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