Advertising

VIDEO: Despegar on using the pandemic to its advantage
News / Online
VIDEO: Despegar on using the pandemic to its advantage
By PhocusWire | November 25, 2021
Speaking in the PhocusWire Studio during The Phocuswright Conference, Despegar CEO Damian Scokin explains how the pandemic hasn’t dulled the OTA’s growth ambitions. Read More
tourism-australia-phocuswire-studio-phocuswright
News / Online
VIDEO: Tourism Australia on staying optimistic amid the travel shutdown
By PhocusWire | November 23, 2021
Speaking in the PhocusWire Studio during The Phocuswright Conference, Tourism Australia’s Jackie Dunfee explains how the destination has remained top of mind for travelers. Read More
Airbnb Q3 revenue tops $2.2B in record quarter
News / Online
Airbnb Q3 revenue tops $2.2B in record quarter
By Jill Menze | November 4, 2021
For the third quarter of 2021, Airbnb also reported its most profitable quarter ever with net income reaching $834 million. Read More
Trivago eyes Spring for return of normal travel
News / Online
Trivago eyes Spring for return of normal travel
By Linda Fox | November 1, 2021
The company has seen gains in net income, total revenue and EBITDA as a result of a recovery in referral revenue and qualified referrals in Europe and the Americas. Read More
VIDEO: Embracing the travel rebound
From Our Partners / Online
VIDEO: Embracing the travel rebound
By PhocusWire | October 25, 2021
Brands are evaluating how best to service their existing customers pre-pandemic and establishing ways of attracting new travelers to their services. Read More
intrepid-brand-refresh
News / Online
Intrepid Travel unveils brand, product refresh
By Rebecca Tobin - Travel Weekly | October 25, 2021
The company has retooled its tour lineup, committing to a new product statement of sustainable, experience-rich travel and "the joyful travel experience." Read More
Payments app Klarna enters travel with Inspirock acquisition
News / Technology
Payments app Klarna enters travel with Inspirock acquisition
By Jill Menze | October 25, 2021
Using Inspirock's technology, Klarna will enable its customers to buy now and pay later for travel. Read More
Viator tests new commission rate, raising skepticism with operators
News / Online
Viator tests new commission rate, raising skepticism with operators
By Jill Menze | October 22, 2021
Called Accelerate, Viator’s new program allows tour operators to pay to boost their visibility. Some are questioning the strategy. Read More
VIDEO: The Big Picture issues in alternative accommodation
News / Online
VIDEO: The Big Picture issues in alternative accommodation
By PhocusWire | October 14, 2021
Witnesses to the meteoric rise of the alternative accommodation sector will know that its growth will continue to face a number of challenges alongside the obvious opportunities. Read More
Online giants grasp recovery momentum via marketing mix
News / Online
Online giants grasp recovery momentum via marketing mix
By Linda Fox | October 5, 2021
The three giants looked to what they already had in terms of their existing customer bases and continued to prudently put marketing dollars elsewhere, hopefully to bring in new travelers. Read More
VIDEO: Customer acquisition in alternative accommodation
News / Distribution
VIDEO: Customer acquisition in alternative accommodation
By PhocusWire | September 30, 2021
The promise of convenience and not having to rub shoulders with other guests was enough to give the sector a much-needed boost after traveler volumes collapsed at the onset of COVID-19. Read More
Do online travel agencies suffer from brand blindness?
Opinion / Online
Do online travel agencies suffer from brand blindness?
By Chris Torres - Tourism Marketing Agency | September 27, 2021
To grow a successful brand, online travel agencies need to refocus how they brand and market their services. Read More
google-sustainability-things-to-do
News / Online
Google launches sustainability initiatives, confirms "Things to Do" changes
By Mitra Sorrells | September 22, 2021
Google, in addition to adding "eco-certified" badges to hotels and joining the Travalyst coalition, has confirmed updates to its search and booking functions for tours and activities. Read More
A temperature check on vacation rentals
Opinion / Online
A temperature check on vacation rentals
By Marcus Rader - Hostaway | September 22, 2021
Vacation rentals were the undoubtable success story of the travel industry in the first year of the pandemic. But it's a useful time to reflect on reality. Read More
VIDEO: New audiences and where to spend your travel marketing budget
News / Online
VIDEO: New audiences and where to spend your travel marketing budget
By PhocusWire | September 21, 2021
Phocuswright managing director Pete Comeau discussed a range of marketing-related issues with Michael Shafrir, industry manager at Facebook, during the recent TravelTech Show 2021 online... Read More
The Phocuswright Conference 2026