The number of mobile phone users in the world is expected to pass the five billion mark by 2019. For global travel providers, becoming mobile ready, or even mobile-first, is a must.
When a mobile shopper wants to book a vacation, they go through several steps. From downloading an app to trawling through vacation options, setting up a user profile, enter their payment details and finally hitting ‘Book now’.
But what does the optimal mobile shopping journey entail?
The webinar will cover:
- How travellers pay on mobile
- The 6 steps within the mobile shopping journey where payments has a key role
- The top reasons why people don’t complete a travel purchase
- What makes the mobile shopping experience better