ChatGPT

PhocusWire’s in-depth coverage of generative AI including ChatGPT, Bard and other solutions and how they are being used across the travel industry.

The evolving role of AI in business travel
News / Technology
The evolving role of AI in business travel
By Mark Frary | June 18, 2025
In the year since the 2024 Business Travel Show Europe, we have seen a torrent of AI-related announcements and launches in the business travel sector. Read More
Mary Meeker AI Trends Report: 7 takeaways for the travel industry
News / Technology
Mary Meeker AI Trends Report: 7 takeaways for the travel industry
By Matthew Parsons | June 16, 2025
The lengthy report offers crucial takeaways for the travel industry, including insights into hospitality automation, autonomous cars and an agentic future. Read More
Tripadvisor execs on AI strategy, brand trust and memberships
News / Online
Tripadvisor execs on AI strategy, brand trust and memberships
By Abby Crotty | June 12, 2025
Tripadvisor Group CEO Matt Goldberg and new Viator president Pepijn Rijvers sat down to discuss the changing travel landscape and its evolving strategy. Read More
How AI is quietly transforming the vacation rental industry
News / Technology
How AI is quietly transforming the vacation rental industry
By Matthew Parsons | June 11, 2025
The vacation rental sector is working to optimize AI while also preparing for the next wave of innovation. Read More
Travel industry readies itself for the arrival of agentic commerce
News / Technology
Travel industry readies itself for the arrival of agentic commerce
By Matthew Parsons | June 9, 2025
The groundwork for agentic commerce is being done. The question is: How prepared is the travel sector? Read More
Iberia launches conversational assistant on ChatGPT
News / Technology
Iberia launches conversational assistant on ChatGPT
By Abby Crotty | June 5, 2025
The new tool can be accessed by searching for "Iberia" or "Iberia GPT" when logged into ChatGPT. Read More
How will generative AI impact travel distribution?
News / Distribution
How will generative AI impact travel distribution?
By Abby Crotty | May 29, 2025
In the latest installment of Phocuswright’s The New Age(nts) Trend Series, industry leaders discussed the travel sector’s preparedness for distribution shifts in the face of the generative AI... Read More
4 scenarios on the future of agentic AI in travel
Opinion / Technology
4 scenarios on the future of agentic AI in travel
By Mario Gavira | May 22, 2025
Mario Gavira outlines future scenarios amid the evolution of agentic AI in travel—and provides key recommendations for how OTAs can respond. Read More
Real time availability, pricing in AI will change hospitality distribution: Are you ready?
Opinion / Technology
Real time availability, pricing in AI will change hospitality distribution: Are you ready?
By Pablo Delgado - Mirai | May 16, 2025
ARI, or availability, rates, inventory, could radically change the hotel booking process with real-time pricing. Read More
From dirty data to performing miracles - hotel approaches to AI
News / Technology
From dirty data to performing miracles - hotel approaches to AI
By Linda Fox | May 5, 2025
Executives from Choice Hotels, Ennismore and Revinate shared tips on how to effectively use AI—and how to avoid pitfalls—at a hospitality industry event last week. Read More
Singapore Airlines partners with OpenAI
News / Technology
Singapore Airlines partners with OpenAI
By Morgan Hines | April 25, 2025
The pair are working to develop solutions to better service customers and streamline operations for airline staff. Read More
You've spent 20 years optimizing for humans: Now it's time to optimize for AI
Opinion / Technology
You've spent 20 years optimizing for humans: Now it's time to optimize for AI
By Brennen Bliss - Propellic Travel Marketing | April 17, 2025
Brennen Bliss, CEO of Propellic Travel Marketing, shares tips and tactics to optimize travel websites for AI systems. Read More
The impact of AI on the operations of travel companies
News / Technology
The impact of AI on the operations of travel companies
By Phocuswright Research | April 16, 2025
The first of a Phocuswright Research series on The New Age(nts) Trend looks at how AI impacts company operations with panelists from Anna Jaffe from Mobi.ai, Bobby Healy from Mann and Meili and Tim... Read More
How travel businesses choose the right AI model
News / Technology
How travel businesses choose the right AI model
By Mark Frary | April 14, 2025
The world of AI is expanding rapidly, creating both solutions and concerns for travel companies. Read More
Kayak launches new AI tool for travel search
News / Technology
Kayak launches new AI tool for travel search
By Abby Crotty | April 10, 2025
Kayak described the new platform as its tech team's "playground for innovation" and said what works best on Kayak.ai will then become part of Kayak.com for everyone to use. Read More
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