ChatGPT

PhocusWire’s in-depth coverage of generative AI including ChatGPT, Bard and other solutions and how they are being used across the travel industry.

Could generative AI make Google Maps a full travel app?
News / Technology
Could generative AI make Google Maps a full travel app?
By Linda Fox | June 16, 2023
A Lufthansa Innovation Hub study explores how generative AI could be the final piece of the map-based travel planning puzzle. Read More
Microsoft, Trip.com and Kayak on their work with ChatGPT
News / Online
Microsoft, Trip.com and Kayak on their work with ChatGPT
By Derek Catron | June 15, 2023
Generative AI dominated conversations at Phocuswright Europe even before the discussion turned to its best-known tool.   Read More
Trip.com Group sees pent-up demand drive bookings above 2019 levels
News / Online
Trip.com Group sees pent-up demand drive bookings above 2019 levels
By Mitra Sorrells | June 8, 2023
In a call with analysts to discuss Q1 results, company executives also spoke of continued integration of AI with "proper guardrails in place." Read More
Guarding against bias in ChatGPT and travel’s AI tools
News / Technology
Guarding against bias in ChatGPT and travel’s AI tools
By Derek Catron | June 8, 2023
Jyotika Singh, the director of data science at Placemakr, talks about the benefits and pitfalls AI and natural language processing present for the travel sector.   Read More
Priceline partners with Google to deploy generative AI
News / Technology
Priceline partners with Google to deploy generative AI
By Mitra Sorrells | June 6, 2023
Priceline will use the generative AI technology to create a new virtual travel assistant chatbot to improve internal workflows. Read More
AI Insights: Generative AI's impact on the shopping experience
News / Technology
AI Insights: Generative AI's impact on the shopping experience
By PhocusWire | June 6, 2023
Amadeus chief technology officer Sylvain Roy answers our questions on how the company is working with generative artificial intelligence technology. Read More
GetYourGuide nabs $194M for global expansion, more AI development
News / Online
GetYourGuide nabs $194M for global expansion, more AI development
By Mitra Sorrells | June 1, 2023
Along with a newly-launched ChatGPT plugin, GetYourGuide is exploring a variety of use cases for generative AI to help travelers, supply partners and its internal operations. Read More
Microsoft: New AI plugins coming from Tripadvisor, Trip.com, Skyscanner and more
News / Technology
Microsoft: New AI plugins coming from Tripadvisor, Trip.com, Skyscanner and more
By Mitra Sorrells | May 30, 2023
Five travel brands are among the companies developing AI plugins accessible in both ChatGPT and all of Microsoft's products including Bing search. Read More
AI Insights: Generative AI in tour operating
News / Technology
AI Insights: Generative AI in tour operating
By PhocusWire | May 26, 2023
TUI Group's chief technology officer Pieter Jordaan answers our questions on how the company is working with generative artificial intelligence technology. Read More
Travel’s ChatGPT adventure raises hopes and questions
News / Technology
Travel’s ChatGPT adventure raises hopes and questions
By Derek Catron | May 26, 2023
PhocusWire’s latest roundup of how travel companies are utilizing ChatGPT shows a wide range of approaches.   Read More
Google unveils generative AI boost to search
News / Online
Google unveils generative AI boost to search
By Linda Fox | May 24, 2023
During its Google Marketing Live event this week the company shared a number of updates including an example of how its search generative experience could work. Read More
ChatGPT plugins' potential impact on the travel booking experience
Opinion / Technology
ChatGPT plugins' potential impact on the travel booking experience
By Mario Gavira | May 22, 2023
Can chatbot plugins bring a new, conversational layer to the decade-old search and booking interface in travel? Read More
Hopper, MakeMyTrip, Indicio on data security with ChatGPT
News / Technology
Hopper, MakeMyTrip, Indicio on data security with ChatGPT
By Mitra Sorrells | May 19, 2023
In PhocusWire’s latest Let’s Hear It! LinkedIn Audio event, industry leaders discuss how generative AI can bring benefits for travelers while protecting the privacy of their data.   Read More
Seamless but secure: ChatGPT and data protection in travel
Event / Technology
Seamless but secure: ChatGPT and data protection in travel
May 18, 2023
LinkedIn On Demand
STARTUP STAGE: Roam Around uses ChatGPT to tailor free travel itineraries
Interview / Startups
STARTUP STAGE: Roam Around uses ChatGPT to tailor free travel itineraries
By Derek Catron | May 18, 2023
Built on OpenAI’s ChatGPT, Roam Around claims to be the world’s first viral AI travel planner, crafting free personalized itineraries for its users.   Read More
More 
The Phocuswright Conference 2026
Phocuswright Research
Phocuswright Events
Northstar Travel Group
Other Northstar Travel Group Products
Events by WIT
About Us
Advertise
Privacy
Contact Us
Do Not Sell or Share My Data
Copyright © 2026 by Northstar Travel Media LLC. All Rights Reserved. Phocuswright 301 Route 17 N., Suite 1150, Rutherford, NJ 07070 USA | Telephone: +1 860 350-4084
Phocuswright • The Phocuswright Conference • Phocuswright Europe • Global Startup Pitch • Web In Travel • Retail Travel
Register Now