The third annual BigmouthmediaOnline Travel Survey launched today - and Tnooz is helping out once again.
This year's survey poses a series of questions ranging from how companies intend to spilt their marketing budgets over the course of 2011 to the biggest challenges respondents feel will face the travel, tourism and hospitality industry in the months ahead.
Last year's survey revealed that travel companies expected to move the majority of their marketing spend into online advertising in 2010, with the 50% share allocated to digital channels in 2009 predicted to rise to 57% in 2010.
As the industry responded to unprecedented economic pressure, a clear majority also claimed the intention to significantly increase spending on social media.
Full results will be published on Tnooz in late-November 2010.
TAKE THE SURVEY.