Social Media

Carnival Cruise Lines to use Facebook to promote Live Nation partnership
By Dennis Schaal | May 4, 2011
Carnival Cruise Lines entered into a marketing alliance with concert promoter Live Nation Entertainment and will hype the partnership in social media. Read More
App creator claims credit for Osama bin Laden discovery
News / Online
App creator claims credit for Osama bin Laden discovery
By Kevin May | May 4, 2011
It was only a matter of time - a "military grade" iPhone application targeted at adventure travellers, hikers and campers, is being touted as one of the tools used to trace Osama bin Laden. Read More
Orbitz and Expedia go Hollywood on Facebook
News / Online
Orbitz and Expedia go Hollywood on Facebook
By Dennis Schaal | May 3, 2011
If you monitor the efforts of Orbitz and Expedia on Facebook, then you'd have to conclude that travelers are demanding lots of celebrity gossip and contests. Read More
Eight honest tips for travel entrepreneurs and their startups
News / Online
Eight honest tips for travel entrepreneurs and their startups
By Viewpoints | April 29, 2011
Jim Hornthal has been in the travel industry for a long time. He often jokes that the first booking he made in online travel was at Kitty Hawk with the Wright Brothers. Read More
TLabs Showcase - TraceMyTrip
News / Online
TLabs Showcase - TraceMyTrip
By Kevin May | April 29, 2011
TLabs Showcase on travel startups featuring Australia-based trip planning and social network TraceMyTrip. Read More
Do cruise lines lack the online gene?
By Dennis Schaal | April 28, 2011
A new study on the digital competence of 89 travel brands found many cruise lines adrift and all of them missing from the Top 10. Read More
KLM wants faces of Facebook fans on the side of an aircraft
News / Online
KLM wants faces of Facebook fans on the side of an aircraft
By Kevin May | April 28, 2011
Okay, officially the most bizarre travel social media campaign of the year... perhaps. Dutch airline KLM is to cover an entire aircraft with faces of fans from its Facebook page. Read More
How the travel industry can make the most of Facebook Send
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How the travel industry can make the most of Facebook Send
By Viewpoints | April 28, 2011
Celebrating its triumphant first year, the Facebook Like button has been integrated across more than 2.5 million sites. Read More
TLabs Showcase - LoveThis
News / Online
TLabs Showcase - LoveThis
By Kevin May | April 28, 2011
TLabs Showcase on travel startups featuring UK-based social recommendation engine LoveThis. Read More
A rough guide to What-Else-Marketing in travel
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A rough guide to What-Else-Marketing in travel
By Viewpoints | April 27, 2011
"What marketing" is the time-tested technique of informing visitors of opportunities prior to their visits. Read More
TravelRepublic unveils first new site design in seven years
News / Online
TravelRepublic unveils first new site design in seven years
By Kevin May | April 26, 2011
European online travel agency TravelRepublic has abandoned its unofficial "don't fix it if it isn't broken" mantra and revealed its first major redesign for seven years. Read More
Orbitz and Gogobot like the Facebook send button
News / Online
Orbitz and Gogobot like the Facebook send button
By Dennis Schaal | April 25, 2011
If you liked the Facebook like button, then perhaps you'll like the new send button, as well. Read More
Qantas and the John Travolta safety video - prepare for a social media storm
By Kevin May | March 21, 2011
Qantas is probably holding its breath for a backlash on the web after it emerged that a new John Travolta-fronted air safety video had angered cabin crew and pilots. Read More
Using social media to boost New Zealand tourism after deadly earthquake
News / Online
Using social media to boost New Zealand tourism after deadly earthquake
By Kevin May | March 21, 2011
Interesting idea from a group of travel bloggers aimed at raising the profile of New Zealand following the massive earthquake in the city of Christchurch in February 2011. Read More
Peeling back the onion on travel social media intelligence services
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Peeling back the onion on travel social media intelligence services
By Viewpoints | March 18, 2011
About a year ago, we began looking at the competitive landscape of Social Media Intelligence (SMI), aka Social Media Monitoring, tools to advise a software company’s strategy to build its own service. Read More