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News / Online

Latin America, part 1: Mobile, social drive travel forward despite lingering challenges

By Mitra Sorrells | May 6, 2019

For the first piece in our series on Latin America, we explore some of the region's characteristics impacting the travel industry. Read More

Opinion / Online

Transactional emails in travel: The good, the bad and the ugly

By Matt Harris - Dyspatch | April 19, 2019

Once consumers have booked a trip, the likelihood of receiving a really bad transactional email at some point between booking and departure is far too high. Read More

News / Online

Tripoto brings in $3.7M to boost community and travel search platform

By Kevin May | April 18, 2019

The India-based travel community secured the round from Orchid India, Hornbill Orchid India Fund, Chiratae Ventures, 3one4 Capital and Lasmer NV. Read More

Opinion / Online

Why travel marketers are embracing visual storytelling

By Stephen Taylor - Sojern | April 11, 2019

Visual storytelling is evolving and serves as an important and effective strategy for digital marketers in travel. Read More

Opinion / Online

Marketing buzzwords are powerful ... if you know the customer

By Matt Walker - LikeWhere | April 10, 2019

"Local," "experience," "platform," "storytelling" - many words in travel marketing are ceasing to communicate value both internally and to the customer. Read More

News / Technology

VIDEO: How a gamification app can find a role in tourism

By Kevin May | March 22, 2019

Gamification of tech services is not an entirely new concept in the travel industry but the capabilities of smartphones and their mobile networks has certainly improved the quality of some of the apps. Read More

News / Online

Withlocals walks away with €8M to support peer-to-peer experiences service

By Kevin May | March 5, 2019

The Series B round was led by Keen Venture Partners and also saw participation from previous backer Inkef Capital, giving it around €16 million since 2013. Read More

WeChat 2018 rankings Dragon Trail Interactive

News / Online

Airlines, cruise lines see big gains in WeChat engagement

By Mitra Sorrells | February 28, 2019

According to a report from Dragon Trail Interactive, the top 10 airlines and cruise lines saw significant increases in WeChat activity in 2018. Read More

Interview / Online

Sounding Off: Being able to shift ad budgets will please all in travel (except Google)

By PhocusWire | February 22, 2019

Travel brands will consider the rise of effective social media advertising as a welcome break from the stranglehold they often feel from the search engine giant. Read More

News / Startups

China, part 3: The state of the travel startup ecosystem

By Mitra Sorrells | February 19, 2019

William Bao Bean of SOSV, Lio Chen of Plug & Play and Margaret Feng of Ctrip's Oasis Lab talk to us about China's startup ecosystem. Read More

News / Distribution

TourRadar works with Google Zoo for unusual multi-continent tour contest

By Mitra Sorrells | February 18, 2019

TourRadar's "Tour the World" campaign, with help from Google Zoo, is intended to introduce a new audience to its services as an online travel agency for multiday tours. Read More

News / Online

TripAdvisor credits “reinvigorated” hotel segment, sees growth in experiences and restaurants during 2018

By Mitra Sorrells | February 13, 2019

TripAdvisor reports improved hotel segment profitability and growing experiences and restaurants for 2018 financial results. Read More

News / Online

China, part 1: The big (and getting bigger) picture

By Mitra Sorrells | February 4, 2019

Travel brands and suppliers need to be aware that the Chinese travel market is not only growing - it is also changing. Read More

News / Online

Shifts in demographics, desired features drive cruise marketing strategies

By Mitra Sorrells | January 31, 2019

Data from MMGY Global points to growing interest in cruising among younger travelers and also a shift in features that influence purchase decisions. Read More

Cruise series part 4 digital marketing NCL

News / Online

Inside cruise, part 4: The marketing mix

By Mitra Sorrells | January 28, 2019

Norwegian Cruise Line chief marketing officer Meg Lee shares her thoughts on social media, paid search, content curation and how emerging technologies can be used in cruise marketing. Read More

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